Case Study #1: Healthcare Case
Anika and Daniel, two geriatric nurses, are discussing a patient with worsening dementia.
Anika insists they should continue following the doctor's orders to use a mixture of
cholinesterase inhibitors to treat the patient. In her view, because the doctor's orders are
based on peer-reviewed literature and because rigorous testing has shown that these
inhibitors help prevent the breakdown of acetylcholine (a chemical that helps brain cells
communicate), these orders are likely to help their patient. Daniel judges this peer-reviewed
research and testing as unreliable merely because he believes that mainstream treatments
doctors recommend never work. He is frustrated by the lack of improvement so far and
thinks they should try something else.
Daniel then shares that he recently performed an online search on "alternative approaches
to cholinesterase inhibitors" and found an online health forum where caregivers claim that
exposure to certain frequencies of sound helped memory retention. He shares a story about
his grandmother who listened to classical music and seemed sharper afterward. He then
points out that a well-known wellness influencer recently talked about the effectiveness of a
new sound therapy device that emits healing frequencies, and that many of the influencer's
audience members have ordered the device already. He suggests buying one of these
devices for the patient.
When Anika expresses doubt, Daniel responds, "Nurses should be willing to try anything that
might help. Since this might help, we must give it a try. Also, you are from the Midwest, so it
is clear that your medical reasoning should not be trusted."
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Case Study #2: Business Case
Fatima, a stay-at-home mother of two children, has decided to start a small business to
make some extra money. She is excited about her product idea but feels uncertain about
the financial side of things.
One evening, she expresses her concerns over coffee with friends.
One of her friends, Jack, points out that according to research from the Harvard Business
Review, she should hire a financial advisor to help with payroll and, because they
understand current tax laws, would be able to help her with her business taxes each year.
Her friend Amanda, who runs a small online shop, disagrees with Jack. She thinks that
Fatima could handle the financial side herself. "Think about it—you handle grocery budgets,
bills, and savings for a family of four. That's way harder than tracking business expenses. If
you can handle your personal finances, then of course you can do the business finances
yourself. Plus, I just left a conference for small-business owners who handle their business
finances themselves just fine, and you remind me a lot of them. If they can do it, so can
you!"
When Jack points out that there are significant differences between personal and business
expenses, Amanda shrugs. "At the end of the day, you can either believe in yourself and do
this, or you can give up and hire someone else to do everything for you. I just believe that
Fatima can do this, regardless of what the folks at Harvard say. So, I don't think Fatima
needs a financial advisor."