1|Page
HUBSPOT CERTIFICATION EXAM | ACTUAL
EXAM QUESTIONS WITH ACCURATE
ANSWERS
A _________ is a series of automated actions that trigger based on a person's
behaviors or contact information. -correct-answer-Workflow
A workflow is a series of automated actions that will execute when based off your
contacts' information or behavior.
To market your products and services and nurture relationships in a human and
helpful way" is the description of your __________. -correct-answer-Email
Marketing Strategy
True or false?
Your email and conversational channels work together to create relationships and
experiences with people. -correct-answer-True!
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What is an attribution model? -correct-answer-The rule, or set of rules, that
determines how credit for sales and conversions is assigned to touch points along
conversion paths.
When would you use a contact create attribution report? -correct-answer-To
analyze interactions that led to conversions on your website.
True or False?
Using your traffic analytics report, you can see the source of traffic to your
website. -correct-answer-True!
Michelle is a content marketer looking at her team's traffic analytics data. She
wants to answer the question: How are people engaging with my site? With that
question in mind, what are two key areas of her reporting should she look at? -
correct-answer-1) Visitor lead conversions - if leads are converting, they are
engaging.
2) Blog comments - If visitors are commenting, they're interacting with your site
content.
Inbound Marketing Methodology -correct-answer-1)attract
HUBSPOT CERTIFICATION EXAM | ACTUAL
EXAM QUESTIONS WITH ACCURATE
ANSWERS
A _________ is a series of automated actions that trigger based on a person's
behaviors or contact information. -correct-answer-Workflow
A workflow is a series of automated actions that will execute when based off your
contacts' information or behavior.
To market your products and services and nurture relationships in a human and
helpful way" is the description of your __________. -correct-answer-Email
Marketing Strategy
True or false?
Your email and conversational channels work together to create relationships and
experiences with people. -correct-answer-True!
, 2|Page
What is an attribution model? -correct-answer-The rule, or set of rules, that
determines how credit for sales and conversions is assigned to touch points along
conversion paths.
When would you use a contact create attribution report? -correct-answer-To
analyze interactions that led to conversions on your website.
True or False?
Using your traffic analytics report, you can see the source of traffic to your
website. -correct-answer-True!
Michelle is a content marketer looking at her team's traffic analytics data. She
wants to answer the question: How are people engaging with my site? With that
question in mind, what are two key areas of her reporting should she look at? -
correct-answer-1) Visitor lead conversions - if leads are converting, they are
engaging.
2) Blog comments - If visitors are commenting, they're interacting with your site
content.
Inbound Marketing Methodology -correct-answer-1)attract
