Whatis knowable?
Positivist Approach
#realityexists objectivity #
stable and meastable world
#numbers generalisation fevidence of frequency #bias dimination
#survey, poll, questionnaire, content analysis ETC- outsidersperspective
#
Deductive Legic theory >
Apothesis > Observation ( Confirmation
Interpretinist Approach Constructivism
Asocially constructed realitysubjectivitydata construction participants
with
#language contextualised evidence of meaning
# #intuition
interview, ethography,
#
case study, documentanalysis #EMic -
insidersperspective
Qualitative Research is
attempting
not to predict whatmay happen in the future, but to understand nature
the
setting-what
of that means
it for participants in that
setting, whattheir lifes are like, what's going on for them,
whattheir world looks like that to be able to communicate
the analysis
meanings are, what the in particular setting and in
-
thatfaithfullyto interested in that The strives for of understanding.
others who are
setting... analysis depth
Inductive Logic Observation > Pattern > Tentative Proposition >
Theory
Research Design
Model for qualitative research
Goals Conceptual
- Framework
I
↑
*
i
1~ L
Research Question,
W
i
L
↑~w
methods -> Validity
Grounded Theory
#grounded data processes, actions of manyindividuals finternews selective data
in Hopen, axial, coding
Ethnography
#describing culture-shary groups shared patterns Hinterviews
Netnography
Avirtual communities online culture and practices #observation
Challenges incompleteness #natural observation raccess #distance to filter relevance
Positivist Approach
#realityexists objectivity #
stable and meastable world
#numbers generalisation fevidence of frequency #bias dimination
#survey, poll, questionnaire, content analysis ETC- outsidersperspective
#
Deductive Legic theory >
Apothesis > Observation ( Confirmation
Interpretinist Approach Constructivism
Asocially constructed realitysubjectivitydata construction participants
with
#language contextualised evidence of meaning
# #intuition
interview, ethography,
#
case study, documentanalysis #EMic -
insidersperspective
Qualitative Research is
attempting
not to predict whatmay happen in the future, but to understand nature
the
setting-what
of that means
it for participants in that
setting, whattheir lifes are like, what's going on for them,
whattheir world looks like that to be able to communicate
the analysis
meanings are, what the in particular setting and in
-
thatfaithfullyto interested in that The strives for of understanding.
others who are
setting... analysis depth
Inductive Logic Observation > Pattern > Tentative Proposition >
Theory
Research Design
Model for qualitative research
Goals Conceptual
- Framework
I
↑
*
i
1~ L
Research Question,
W
i
L
↑~w
methods -> Validity
Grounded Theory
#grounded data processes, actions of manyindividuals finternews selective data
in Hopen, axial, coding
Ethnography
#describing culture-shary groups shared patterns Hinterviews
Netnography
Avirtual communities online culture and practices #observation
Challenges incompleteness #natural observation raccess #distance to filter relevance
