A. SWOT Analysis

SWOT Diagram

STRENGTHS

Highest rate of employee satisfaction.

WEAKNESSES

Treads & Trails only has 4 brand designs.

OPPORTUNITIES

Can open store in Bangalore.

THREATS

Bolt Bikes steadily gaining market share in

“Speed” category where much of Treads &

Trails has invested a large amount in R&D.

SWOT Justification

Strengths

Treads & Trails leads the market in employee satisfaction with a 85.7%. The company offers

a competitive salary and the best he...
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