Hogeschool Utrecht

This thesis researches the need for both online and offline marketing communication for a mid-range clothing brand in Australia. The thesis however can be applied to any company, as the theory and research questions allow for it; it is very broad. Main research question: "Marketing Approaches for small businesses in Australia; which one is more effective?’’ The most common online and offline communication strategies are discussed. Then the company is being investigated: how effective are th...

Brief summary of the book Fundamentals of Marketing by Paul Baines, the first 7 chapters. For the exam of Marketing Principles, year 1 Creative Business at the University of Applied Sciences Utrecht.

I follow the direction 'international' in year 4 of the HBO Communication course. This is an English summary of the book Marketing Communications by John R. Rossiter, Larry Percy and Lars Bergkvist. It contains the chapters: 1,2,3,4,5,8,9,12. According to my teacher, these were the most important chapters for the exam. In English: I am following the course 'international' in year 4 of the study Communication. This is an English summary of the book Marketing Communications by John R. Rossite...

A summary of the whole Grammar and Basics course of the minor English Language and Culture. This minor is a one-semester track to improve your English skills provided by the HU. This document is an overview of all the basic grammar rules including examples for each subject.

A summary of Thinking Through Communication, 8th edition, chapter 1 - 9. Everything you need to know is in here, explained with examples!

These are hand written notes from each of my leactures in Principles of Communication. I went through 'Thinking Through Communication' EIGHTH EDITION and summarised the key ideas and the main points from chapters 1 - 9.

The chapters mentioned above are summaries of the book Principles of Communication 8th edition. Chapters 4, 5, 6, 7, 8, and 10 are complete chapters. 1, and 2, however, are incomplete and therefore to be found after the summary of chapter 10. I wish you the best of luck with studying.

Internship Graduation Thesis for the study International Business Management at the HU University of Applied Sciences (Hogeschool Utrecht). I passed this thesis with an 8 and received the title ''Best Academic Student 2020'' for having the highest grade for the final thesis and oral defence. The thesis is about the activity rate of the real estate agents of the Real Estate company IQI Global. It gives a great insight on how to approach a thesis and emphasizes the literature review, findings,...

Do you have to write your internship report? Don't look further! I passed this report with a 9.5 mark. My lecturers' feedback was: ''This internship report can be showcased as an ideal example for all other students''. This internship report was written for the course International Business Management (IBM/IBMS) at Hogeschool Utrecht (HU) for my Bachelor of Business Administration (BBA). ----For inspirational purposes only------

In this summary I explained the glossary per chapter for the course General Linguistics. The study of language by G. Yule.