Nudge: Influencing Behavior (E_BK3_NIB)

This comprehensive Nudge: Influencing Behavior course summary distills all key lectures, readings, and examples on how small design changes can steer decisions. It explains core concepts like libertarian paternalism, choice architecture, defaults, present bias, and intertemporal choice. Key behavioral principles—heuristics, loss aversion, social norms, persuasion tactics (reciprocity, scarcity, social proof), and commitment devices—are clearly outlined with practical applications in policy, ...

Summary of the Nudge: Influencing behavior (E_BK3_NIB) course. Also captures all the lectures.

Begrippenlijst NUDGE – INFLUENCING BEHAVIOR E_MFDM_NIB

Samenvatting Literatuur - Nudge: influencing behavior (E_MFDM_NIB)

Summaries of: Berger, J., & Rand, L. (2008). Shifting signals to help health: Using identity signaling to reduce risky health behaviors. Journal of Consumer Research, 35(3), 509-518.  Dambe, K., Hunt, S., Iscenko, Z., & Brambley, W. (2013). Applying behavioural economics at the Financial Conduct Authority. FCA Occasional Paper, (1).  Goldstein, N. J., Cialdini, R. B., & Griskevicius, V. (2008). A room with a viewpoint: Using social n...

Nudge: introduction, chapter 1,2,3,4,5,9,13,14,15 Influence: chapter 1,2,3,4,5,6,7

Volledige aantekeningen van het vak Nudge: Influencing Behavior. Aantekeningen zijn volledig en bevatten veel afbeeldingen. Ook de knowledgeclips zijn behandeld. Er zit een duidelijke structuur in het document.

A summary of all articles that are exam material for the course Nudge: Influencing Behavior

This summary of the course Nudge: Influencing Behavior within the Minor Understanding and Influencing Decisions in Business & Society contains all the material of the lectures that have been discussed. This also largely includes the material from the book by Richard & Thaler and Robert. B. Cialdini. This summary is also provided with clear, extensive examples and explanations that were also used during the lectures.

This is a summary of the lectures of the course Nudge: Influencing Behavior, which is part of the minor Understanding and Influencing Decision-making in Business and Society at the VU. This summary consists of 52 pages of lecture notes from 11 lectures. Two guest lectures are also added in this summary. This summary consists of a great explanation of the course material. Pictures and graphs from the lectures are also added to make the study material clearer.