Branding for startups (6314M0344Y)

All articles.

Summary of all the lectures, workgroups and articles of the course Branding For Startups (8/10)

Summary/Samenvatting- summary of ALL articles & written in the form of advice for aspiring entrepreneurs/marketers --> huge overlap with "Branding" course & extra insights from the "Theories of Marketing" course --> great for advising startups/directions for launching your own startup

A well-written summary of ALL articles insights from the "Theories of Marketing" course & huge overlap with the "Branding" course. Examples are given (or short explanations) to better illustrate the concepts and the theories to practice which is highly useful for the final exam.

summary for the exam of the course. All articles are included