Customer Models (EBM076A05)

Rijksuniversiteit Groningen (RuG)

Hier vind je de beste samenvattingen om te slagen voor Customer Models (EBM076A05). Er zijn o.a. samenvattingen, aantekeningen en oefenvragen beschikbaar.

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College aantekeningen

Summary of Customer Models (MADS)
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49

januari 2025

2023/2024
All you need to know to pass the exam "Customer Models" in the MSc Marketing Analytics and Data Science completely satisfied and with a high grade.
cla00polimeno
€20,49 Meer Info

Summary required readings and articles - Customer Models RUG - MADS 2021-2022

Samenvatting

Summary required readings and articles - Customer Models RUG - MADS 2021-2022
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29

juni 2022

2021/2022
Summary of the required readings and articles for the course customer models at the university of Groningen: - Modeling markets by Leeflang et al. (2015): Chapter 1, 2, 8 (p.261-278, 285-288), 9 (p.322-325) - Advanced individual demand models by Fok (2017) - A logit model of brand choice calibrated on scanner data by Guadagni&Little (1983) - The entry strategy of retail firms into transition economies by Gielens et al. (2007) - The impact of instant reward programs and bonus premiums on con...
RUGstudent123
€6,99 Meer Info

Samenvatting Customer Models (EBM076A05)

Samenvatting

Samenvatting Customer Models (EBM076A05)
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4.5

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79

juni 2021

2020/2021
Uitgebreide samenvatting voor het vak Customer Models. Alle informatie op één plek. Bevat informatie van colleges, artikelen, boeken, en oefen tentamens.
nikkinuman
€5,99 Meer Info

Customer Models (EBM076A05)

Rijksuniversiteit Groningen (RuG)

Summary of Customer Models (MADS)

Summary required readings and articles - Customer Models RUG - MADS 2021-2022

Samenvatting Customer Models (EBM076A05)