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Consumer Behaviour (FEB13012)

Erasmus Universiteit Rotterdam (EUR)

Hier vind je de beste samenvattingen om te slagen voor Consumer Behaviour (FEB13012). Er zijn o.a. samenvattingen, aantekeningen en oefenvragen beschikbaar.

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Consumer Behaviour

Consumer Behaviour

Isabelle Szmigin, Maria Piacentini

5 documenten

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Summary - Consumer Behavior (FEB13012) - 9.6 grade

  • Summary - Consumer Behavior (FEB13012) - 9.6 grade

  • Samenvatting • 21 pagina's • 2025
  • This document provides a comprehensive summary of all lectures for the course Consumer Behavior (FEB13012) at Erasmus University Rotterdam, covering material from January to February 2025. Topics include foundational behavioral economics, consumer decision-making models, cultural and psychological influences, heuristics and cognitive biases, perception, motivation, attitudes, and personality theories.
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Summary Consumer Behaviour Marketing Management Erasmus University

  • Summary Consumer Behaviour Marketing Management Erasmus University

  • Samenvatting • 53 pagina's • 2023
  • This is an extensive summary of the subject Consumer Behaviour at Rotterdam School of Management. It includes all notes from class and examples. I got an 8.5 with this summary.
    (1)
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Mindmap lecture slides Consumer behaviour

  • Mindmap lecture slides Consumer behaviour

  • Overig • 1 pagina's • 2023
  • Hi! I made a mindmap of all lecture slides. The mindmap contains all necessary information for the exam and can be printed on 2x A3 papers, so you do not have to struggle with lots and lots of paper during your open book exam. A nice bonus is that we save some trees in the process! (please keep in mind that the lettertype when printed is small, so if you find that uncomfortable, maybe this option is not for you)
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Summary of Chapter 11 of Consumer Behaviour - Isabelle Szmigin & Maria Piacentini (2018): Where are we going?

  • Summary of Chapter 11 of Consumer Behaviour - Isabelle Szmigin & Maria Piacentini (2018): Where are we going?

  • Samenvatting • 11 pagina's • 2022
  • Summary of Chapter 11 of Consumer Behaviour - Isabelle Szmigin & Maria Piacentini (2018): Where are we going?
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Summary of Chapter 8 - 10 of Consumer Behaviour - Isabelle Szmigin & Maria Piacentini (2018): Macro-view of consumption

  • Summary of Chapter 8 - 10 of Consumer Behaviour - Isabelle Szmigin & Maria Piacentini (2018): Macro-view of consumption

  • Samenvatting • 32 pagina's • 2022
  • Summary of Chapter 8 - 10 of Consumer Behaviour - Isabelle Szmigin & Maria Piacentini (2018): Macro-view of consumption
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Summary of Chapter 3 - 7 of Consumer Behaviour - Isabelle Szmigin & Maria Piacentini (2018): Micro-view of consumption

  • Summary of Chapter 3 - 7 of Consumer Behaviour - Isabelle Szmigin & Maria Piacentini (2018): Micro-view of consumption

  • Samenvatting • 60 pagina's • 2022
  • Summary of Chapter 3 - 7 of Consumer Behaviour - Isabelle Szmigin & Maria Piacentini (2018): Micro-view of consumption
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Summary of Chapter 1 and 2 of Consumer Behaviour - Isabelle Szmigin & Maria Piacentini (2018): Historical and Current Perspectives on Consumption

  • Summary of Chapter 1 and 2 of Consumer Behaviour - Isabelle Szmigin & Maria Piacentini (2018): Historical and Current Perspectives on Consumption

  • Samenvatting • 17 pagina's • 2022
  • Summary of Chapter 1 and 2 of Consumer Behaviour - Isabelle Szmigin & Maria Piacentini (2018): Historical and Current Perspectives on Consumption
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Summary Consumer Behaviour (BM01MM)

  • Summary Consumer Behaviour (BM01MM)

  • Samenvatting • 36 pagina's • 2021
  • everything discussed in the lectures, needed for the exam, is described and explained. A summary of the end of every lecture is provided. Figures are included to make concepts clearer and easier for understanding.
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Block 1 MM: Consumer Behavior + Research

  • Block 1 MM: Consumer Behavior + Research

  • Voordeelbundel • 2 items • 2021
  • All you need to know for the first block of Marketing Management at RSM. Every lecture is being discussed in great detail, including many examples and for Consumer Marketing Research including a practice exam. My grades for these courses: 8.0 and 8.5 and all I have studied these documents.
    (1)
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Structured notes of all 10 lectures - Consumer Behavior

  • Structured notes of all 10 lectures - Consumer Behavior

  • College aantekeningen • 59 pagina's • 2021
  • Ook in voordeelbundel
    • All 10 lectures of Dan Schley are discussed in my notes. All you have to know for the exam, even articles are discussed. A clear structure will help you learn for the exam. My grade: 8.0
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