Digital Marketing Exam Questions with Complete Solutions

Digital Marketing Exam Questions with Complete Solutions An eCommerce store has a goal of selling more sneakers. Which of these isn't a value of using digital analytics for the business? Paid search traffic Optimize the website for search engines directed to a website when a user clicks on an ad placed on a search engine results page for a particular search query Does Google Analytics collect and process user interactions on both websites and apps as events? Yes A business owner runs a local news service for his city. He has a website, an Android app, and an iOS app. He's new to Google Analytics and wants to set up his first property to show how his users are interacting with all his platforms. When setting up his new property, what data streams should he use? • One web data stream for his website • Two app data streams, one for each of his apps