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MNG3702 SEMESTER 1 2025 EXAMINATION STUDY PACK UPDATED 2025

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MNG3702 SEMESTER 1 2025 EXAMINATION STUDY PACK UPDATED 2025

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Introduction

This

QUESTION 1: capabilities and capacity Absorptive capacity refers



According to xxx, businesses thrive on their strategic resources that include theory
special skills and abilities. Xxx distinguishes a business’ absorptive capacity is a key
to sustained success of the business in the fluid environment that is characterised by
strong competition. This entails the special ability of a business organisation tom
recognise information within its environment and assimilate such information into
crucial knowledge that can be utilised into business processes and activities.
According to xxx such strategic capabilities vary from organisation to organisation like
other resources that businesses own. In this regard, xxxx identify four dimensions of
absorptive capacity namely acquisition of external information, assimilation of
acquired information, transformation of knowledge and application of new knowledge.

Acquisition of External Information
Given that the market changes constantly, it is important that business organisations
must invest in their capacity to effectively identify and acquire new knowledge from
external sources. Such information includes important fundamentals that can affect
the market, operations and indeed all activities of the organisation. According to xxx,
although this may be limited by dominant management logic, business must be
adequately and proactively able to acquire significant information through strategic
research, networks and partnerships with key players and sources in the market to
acquire crucial information about the market.

The case reveals that Netcare pays special attention to the external environment with
a special interest to get external information. For instance, the case reports that
Netcare collaborated with Nedbank in 2013 on environmental project to reduce energy
intensity by 30% within 10 years. Environmental awareness, according to xxx is
important for successful businesses in contemporary business field and responsible
businesses are engaging in such strategic investments as done by Netcare to reduce
their footprint in environmental degradation. Furthermore, Netcare is driving strategic
engagements with doctors and funders, so that it can get information about the quality

,of their facilities as well as products and services that are needed to promote inclusivity
and access. Thes add to the longitudinal records of healthcare during periods of
recovery and wellness and the company also create a customer engagement platform
that provides an interface for patients to access their health and care data over their
entire lifetime.

ASSIMILATION OF INFORMATION
Once information is received, businesses should be able to comprehend such
information and interpret it into innovative knowledge that can be subsequently
merged with pre-existing knowledge. According to xxxx information assimilation entails
the process by which a business examines, interpret, and amalgamate important
information to align it with its pre-existing knowledge base.

Evidence from the case reveals that with digitized patient health records across all
Netcare service platforms Netcare applies rich data analytics to inform clinical
decisions and outcomes. The company creates a customer engagement platform that
provides an interface for patients to access their health and care data over their entire
lifetime. It is even noted in the case that the Netcare Group invests in growing and
continually improving their capabilities and capacity, and in partnering with the public
sector in South Africa, to support the effectiveness of the national healthcare systems
in which they operate.

TRANSFORMATION
According to xxx transformation refers to the abilities and capacity of the organisation
to combine new knowledge with its current knowledge. Thus, an organisation must
develop new systems and practises through combining external information and
existing knowledge.

According to the case, Netcare incorporates innovative technologies and advanced
medical equipment. This helps the company to enhance the quality of patient care. the
case adds that Netcare’s continuous investment in the latest medical technologies and
high-level professional expertise and its commitment to caring for patients, make them
a leading healthcare provider.

APPLICATION OF KNOWLEDGE
This is the last dimension of absorptive capacity which involve the real benefit
absorptive capacity that is manifested in the new knowledge being implemented into

,the business. According to xxxx when the new information is acquired, assimilated and
transformed into knowledge, the business needs to effectively utilise this newly
acquired knowledge to enhance its business activities, systems, processes, products,
or services. According to xxx, businesses that can utilise new knowledge can achieve
a competitive edge and generate superior value for their various stakeholders.

The case gives evidence that Netcare is dedicated to quality improvement initiatives
as it seeks to effectively implement upper-cut practises throughout its healthcare
facilities. For instance, the case notes that Netcare’s continuous investment in the
latest medical technologies and high-level professional expertise and its commitment
to caring for patients, make them a leading healthcare provider. Pursuant of its core
purpose to provide the best and safest patient care, Netcare engage everyone with
empathy and respond with acts of compassion in all their interactions with patients
and their families. Netcare’s strategy responds decisively to the changing healthcare
environment and creates sustainable competitive advantage for the Group. Netcare
reinvents how they deliver health and care, moving away from the siloed and episodic
approach typical of traditional healthcare provision. The Group provides person-
centred health, seamless and integrated services across all their platforms, enabled
by digitisation and informed by rich data.

QUESTION 2: Strategy map
STRATEGY MAP
According to xxxx the balanced scorecard is a strategic tool that helps business to
align strategic direction of the organisation with the business metrics across the entire
organisation. In this regard, a strategy map is a visual representation of objective and
goal setting in a business that connects the objectives of the business with the four
crucial elements or perspectives of the balanced scorecard namely customers
buhsi9ness processes, financial, customer as well as learning and growth of business.
Netcare’s vision, mission and core purpose are aligned to give a strategic fit in the
organisation’s strategic direction as shown in the following strategic map.

, ELEMENT STRATEGIC OBJECTIVES



FINANCIAL Reduced environmental
Reduced operational
costs, more
PERSPECTIVE costs, increased
environmental
revenues and profits
grants/funding

Increased Better customer Improved
patient care records environmental
CUSTOMER management awareness
Better after
PERSPECTIVE
clinical- Customer- Lesser
services centered services environmental
footprint




INTERNAL Digitalized Recycling, eco-
AI-powered friendly energy
PROCESS clinical
analytics, cloud- systems,
services,
PERSPECTIVE based record business and
technologica
keeping, digital patients driving
l
data solutions sustainability
infrastructur
e

LEARNING AND
GROWTH investing in employee development Digital learning, Improving
innovative, strategic and
and training programmes
PERSPECTIVE supportive and responsible
collaborative work
leadership
environment




QUESTION 3: Aligning individual behaviour with core purpose, vision, and
objectives
While strategic direction is key, as embedded in organisational goals, vision, core
purpose and objectives, xxxx argue that strategic managers need to ensure that there

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