UX Design Institute - Professional Diploma
Final Exam Questions with correct answers
concept: Golden Thread - VERIFIED ANSWER✔✔-set of
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concepts/ideas that articulate UX design process; | | | | |
1. UX design is a problem solving discipline
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2. UX is a process
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3. UX is a research-based discipline
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4. Qualitative research is more insightful than
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quantitative
5. Flow is important to creating a pleasant experience
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6. UX is a tool for minimizing risk of wasting time/money
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and of building poor quality product
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3 types of design that go into high quality products -
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VERIFIED ANSWER✔✔-- functional design | | |
- aesthetic design
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- experience design
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Why does experience matter? - VERIFIED ANSWER✔✔-
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Negative emotions have a multiplier effect; one negative
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experience can outweigh many positives | | | |
2 responsibilities of an experience designer - VERIFIED
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ANSWER✔✔-1. product integrity; they represent the user | | | | | | |
AND the integrity of the product itself
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2. product desirability
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3 key ingredients of a successful product - VERIFIED
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ANSWER✔✔-1. viability (business) - product has to make | | | | | | | |
or save money for the business
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,2. feasibility (technology) - product has to be buildable at
| | | | | | | | | |
a viable price
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3. desirability (customer) - product has to be solving a
| | | | | | | | | |
problem to make a customer want to use it | | | | | | | |
questions to ask to identify desirability - VERIFIED | | | | | | | |
ANSWER✔✔-1. is there a problem? | | | |
2. is our product solving it?
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3. is the experience great?
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What are the inputs and outputs of UX? - VERIFIED
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ANSWER✔✔-- Inputs: user testing, interviews, | | | | |
wireframes, journey maps | |
- Outputs: money
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What are the business benefits of UX? - VERIFIED
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ANSWER✔✔-- increase revenue, customer acquisitions, | | | | |
conversions, customer satisfaction, customer retention, | | | | |
sales/sales per visitor/revenue per sale | | | |
- reduce cost, customer turnover, time to market
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concept: UX design process - VERIFIED ANSWER✔✔- | | | | | |
research -> define -> design -> prototype -> | | | | | | |
validate/test
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what are the benefits of the design process? - VERIFIED
| | | | | | | | | |
ANSWER✔✔-- vision is clear | | |
- product is visualized in high-fidelity
| | | | |
- process has a natural structure that is easily
| | | | | | | | |
understandable |
- ideas can be iterated cheaply
| | | | |
- 3 success factors (viability, feasibility, desirability) are
| | | | | | | |
, given equal importance | |
examples of design pitfalls - VERIFIED ANSWER✔✔-- not
| | | | | | | |
carrying out customer research | | |
- designing for yourself
| | |
- being technology-led rather than customer-led
| | | | |
concept: danger of features - VERIFIED ANSWER✔✔--
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features involve trade-offs --> each new feature crowds
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an existing one;
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adds too much complexity and cost (time & money)
| | | | | | | |
possible problems w/ software development - VERIFIED
| | | | | | |
ANSWER✔✔-- focus on features vs. goals | | | | |
- failure to follow the design process and produce high-
| | | | | | | | |
fidelity designs |
- failure to prioritize
| | |
what is the importance of low-fidelity design? - VERIFIED
| | | | | | | | |
ANSWER✔✔-- reduces ambiguity on what a product could | | | | | | |
be like
| |
- gives time and space to validate a design before
| | | | | | | | | |
building
- reduces rick of spending extra money/time, creating
| | | | | | | |
low-quality products, and damaging the brand | | | | |
definition: edge cases - VERIFIED ANSWER✔✔-use cases | | | | | | |
that occur less frequently; things that few people do
| | | | | | | | |
infrequently
what are the rules for prioritizing? - VERIFIED
| | | | | | | |
ANSWER✔✔-NOT ALL USE CASES ARE MADE EQUAL | | | | | |
Final Exam Questions with correct answers
concept: Golden Thread - VERIFIED ANSWER✔✔-set of
| | | | | | |
concepts/ideas that articulate UX design process; | | | | |
1. UX design is a problem solving discipline
| | | | | | |
2. UX is a process
| | | |
3. UX is a research-based discipline
| | | | |
4. Qualitative research is more insightful than
| | | | | | |
quantitative
5. Flow is important to creating a pleasant experience
| | | | | | | |
6. UX is a tool for minimizing risk of wasting time/money
| | | | | | | | | | |
and of building poor quality product
| | | | |
3 types of design that go into high quality products -
| | | | | | | | | | |
VERIFIED ANSWER✔✔-- functional design | | |
- aesthetic design
| |
- experience design
| |
Why does experience matter? - VERIFIED ANSWER✔✔-
| | | | | |
Negative emotions have a multiplier effect; one negative
| | | | | | | |
experience can outweigh many positives | | | |
2 responsibilities of an experience designer - VERIFIED
| | | | | | | |
ANSWER✔✔-1. product integrity; they represent the user | | | | | | |
AND the integrity of the product itself
| | | | | |
2. product desirability
| |
3 key ingredients of a successful product - VERIFIED
| | | | | | | | |
ANSWER✔✔-1. viability (business) - product has to make | | | | | | | |
or save money for the business
| | | | |
,2. feasibility (technology) - product has to be buildable at
| | | | | | | | | |
a viable price
| |
3. desirability (customer) - product has to be solving a
| | | | | | | | | |
problem to make a customer want to use it | | | | | | | |
questions to ask to identify desirability - VERIFIED | | | | | | | |
ANSWER✔✔-1. is there a problem? | | | |
2. is our product solving it?
| | | | |
3. is the experience great?
| | | |
What are the inputs and outputs of UX? - VERIFIED
| | | | | | | | | |
ANSWER✔✔-- Inputs: user testing, interviews, | | | | |
wireframes, journey maps | |
- Outputs: money
| |
What are the business benefits of UX? - VERIFIED
| | | | | | | | |
ANSWER✔✔-- increase revenue, customer acquisitions, | | | | |
conversions, customer satisfaction, customer retention, | | | | |
sales/sales per visitor/revenue per sale | | | |
- reduce cost, customer turnover, time to market
| | | | | | |
concept: UX design process - VERIFIED ANSWER✔✔- | | | | | |
research -> define -> design -> prototype -> | | | | | | |
validate/test
|
what are the benefits of the design process? - VERIFIED
| | | | | | | | | |
ANSWER✔✔-- vision is clear | | |
- product is visualized in high-fidelity
| | | | |
- process has a natural structure that is easily
| | | | | | | | |
understandable |
- ideas can be iterated cheaply
| | | | |
- 3 success factors (viability, feasibility, desirability) are
| | | | | | | |
, given equal importance | |
examples of design pitfalls - VERIFIED ANSWER✔✔-- not
| | | | | | | |
carrying out customer research | | |
- designing for yourself
| | |
- being technology-led rather than customer-led
| | | | |
concept: danger of features - VERIFIED ANSWER✔✔--
| | | | | | |
features involve trade-offs --> each new feature crowds
| | | | | | | |
an existing one;
| |
adds too much complexity and cost (time & money)
| | | | | | | |
possible problems w/ software development - VERIFIED
| | | | | | |
ANSWER✔✔-- focus on features vs. goals | | | | |
- failure to follow the design process and produce high-
| | | | | | | | |
fidelity designs |
- failure to prioritize
| | |
what is the importance of low-fidelity design? - VERIFIED
| | | | | | | | |
ANSWER✔✔-- reduces ambiguity on what a product could | | | | | | |
be like
| |
- gives time and space to validate a design before
| | | | | | | | | |
building
- reduces rick of spending extra money/time, creating
| | | | | | | |
low-quality products, and damaging the brand | | | | |
definition: edge cases - VERIFIED ANSWER✔✔-use cases | | | | | | |
that occur less frequently; things that few people do
| | | | | | | | |
infrequently
what are the rules for prioritizing? - VERIFIED
| | | | | | | |
ANSWER✔✔-NOT ALL USE CASES ARE MADE EQUAL | | | | | |
