SOLUTION MANUAL
Johnson: Exploring Strategy T&C
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Contents
Chapter 1 Introducing strategy 23
Part I THE STRATEGIC POSITION 31
Chapter 2 Macro-environment analysis 32
Chapter 3 Industry and sector analysis 41
Chapter 4 Resources and capabilities analysis 56
Chapter 5 Stakeholders and governance 71
Chapter 6 History and culture 80
Part II STRATEGIC CHOICES 92
Chapter 7 Business strategy and models 93
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Chapter 8 Corporate strategy 105
Chapter 9 International strategy 125
Chapter 10 Entrepreneurship and innovation 136
Chapter 11 Mergers, acquisitions and alliances 145
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Part III STRATEGY IN ACTION 156
Chapter 12 Evaluating strategies 157
Chapter 13 Strategy development processes 170
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Chapter 14 Organising and strategy 183
Chapter 15 Leadership and strategic change 190
Chapter 16 The practice of strategy 198
Case Teaching Notes
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Glastonbury: from hippy weekend to international festival 209
The global pharmaceutical industry: harnessing the whirlwind 214
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Siemens A: exploring the future 220
Relocation, Relocation, Relocation: evolving strategies to deal with shifting shopping
patterns at Vision Express 225
Ricoh Canada Inc. 241
H&M in fast fashion: continued success? 250
The Formula 1 Constructors 261
‘Access to Healthcare’: integrating a CSR programme in Coloplast 268
Manchester United FC: struggling to compete with Europe’s elite clubs 275
Adnams – A Local Company 299
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‘Dare to know’: The integration of Université Paris-Dauphine with Paris Sciences et
Lettres (PSL) University 308
Ryanair: the low fares airline – new directions? 313
Multi-sided platform competition in the video game industry 343
Megabrew: creating an undisputed global brewing champion? 347
AirAsia and the Tune Group: diversifying across industries 356
Severstal: a journey from growth to consolidation within the steel industry 362
Indian Premier League: glitz, glamour and globalisation 370
Handelsbanken – banking done differently 374
Caitec: A Chinese Business in Africa 378
Going for a Ride: Entrepreneurial Journeys in the on-demand transportation sector 386
Leadership at Apple Inc 392
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Has Teva been saved? Responding to challenges and problems in generic pharmaceuticals 400
Managing M&A: Elekta’s acquistion of Neuromag 403
CRH plc: Optimising value through corporate strategy 409
Counterstrategy: resisting the Mexican narco-trafficking business 417
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Oak Tree Inn: Growth challenges facing a family-run tourism business 427
Strategic planning at King Faisal Hospital and Research Centre Saudi Arabia 435
Mormor Magda’s ice cream – can you be hot in a cool market? 445
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Emmaus: the founder as a resource? 450
Siemens B: ‘making real what matters’ 459
Cultivating a rich harvest at Orchard 468
Strategy Work in Dörr och Portbolaget – How open can you be? 473
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In the boardroom at HomeCo 480
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1. Introduction
Exploring Strategy represents one of the most comprehensive packages of material and support
for teachers and students of strategy. The following materials and assistance are now available:
• The text with improved design and layout to assist readers – including objectives for each
part of the book and chapter learning outcomes, concept definitions, chapter summaries,
additional reading and much more.
• Over seventy illustrations and fifteen Thinking Differently sections, each including
questions to facilitate their use as mini cases or class discussions.
• Sixteen end-of-chapter case examples with specific relevance to the content of the chapter
and with questions relating to the major learning issues in the chapter.
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• End-of-chapter work assignments, which provide further opportunities for student
assessment, additional work or self-assessment.
• Thirty case studies (text and cases version only) together with comprehensive teaching notes
(in this manual and on the website). The case collection contains a rich mixture of material,
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including long and short cases from many different sectors and different countries.
• A number of ‘classic cases’ from past editions (where they are not carried forward into the
twelfth edition but are still useful to tutors and students).
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• The Strategy Experience simulation gives students hands-on experience of strategic analysis
and decision making. The simulation can be used by individual students, or as part of a
wider classroom exercise.
For students:
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• Revision aids (flashcards, key concepts and glossary (in six languages))
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• Multiple-choice questions, work assignments and grade book
• Help with case studies (web links, FT articles and advice on analysing cases).