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Inside LVMH Questions and Correct
Answers the Latest Update
Which of these Maisons is the oldest?
✓ CHAUMET
What are the key drivers for Selective Retailing Maisons?
✓ - Constant innovation
✓ - Personalization of relationships
✓ - Transforming shopping in a unique experience
Which Fashion House within the Group was founded in 1846?
✓ Loewe
How many stores does LVMH manage?
✓ More than 6,000 stores
LVMH Operating Model has six pillars. Which one is not correct?
✓ Centralized Organization
How many employees work at LVMH and how many are women?
✓ 213,000 employees out of which 71% are women
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How many Maisons are part of the LVMH Group?
✓ More than 75
Which business sector at LVMH generated the highest share of revenues in
2023?
✓ Fashion & Leather Goods
Which Maison of the Perfumes & Cosmetics division is the oldest?
✓ Officine Universelle Buly
Which is the oldest wine estate and youngest brand in the Wines & Spirits
division?
✓ Domaine des Lambrays (oldest) & Eminente (youngest)
Which characteristics may help to measure the luxuriousness of an offer?
✓ - Quality
✓ - Scarcity
✓ - Delivering experimental rewards
✓ - Signed by brands
✓ - Controlled channels
✓ - Personalized services
✓ - Price
Select the appropriate sentences related to LVMH omnichannel strategy
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✓ - Omnichannel is a client-centric approach aimed at providing a consistent,
qualitative, and seamless customer experience across all channels and geographies.
✓ - Establishing a smooth omnichannel customer experience requires cross-
collaboration across all teams, departments, and through all activities - from
warehouses to stores.
Looking at distribution, is Brick and Mortar still an important part of the Luxury
story?
✓ Yes
According to Bain & Company, China will be the largest market for personal
luxury goods in 2030.
✓ Agree
How do Fashion & Leather Goods Maisons offer their clientèle unique customer
experiences?
✓ By mastering their distribution
According to Erwan Rambourg the young generation of luxury buyers have
transformed the luxury industry in certain areas such as casualization, social
media or values.
✓ True
According to Bain & Company, by 2030, online sales will represent...
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