Samenvatting
Summary of the book 'Introduction to Neuromarketing & Consumer Neuroscience'
- Vak
- Neuromarketing
- Instelling
- Erasmus Universiteit Rotterdam (EUR)
This is a complete summary of the book 'Introduction to Neuromarketing & Consumer Behaviour' for the course Neuromarketing at the Erasmus University of Rotterdam. Chapter 3 is not included due to the fact that this chapter is not part of the reading materials.
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