ASDA
How its organisational structure/ style to reach its objective – ASDA clearly states their
mission statement on their ‘about us’ page on their website which states ‘Our aim is to offer
Britain’s best value weekly shop with prices that are independently shown to be lower than
our main competitors, and with an excellent mix of fresh food, grocery, clothing, home,
leisure and entertainment goods’. ASDA similarly to the British Heart Foundation state their
aim so that its employees, customers as well as other companies know the purpose of ASDA
and their objectives as a business.
ASDA uses a hierarchal structure to organise the various roles within a particular branch. For
example, the diagram/ chart below shows the various roles throughout the business whilst
simultaneously showing who has authority over who. The Area manager has control over
the every one below them on the hierarchal structure chart.
The advantages of using a hierarchal structure in each ASDA branch is that the store
manager has an organised chain of command which allows them to give particular orders to
separate the work out. This makes for a more efficient workplace as each staff members has
someone to go to for information if they are unsure about their particular job role or tasks
of which they have been given.