Report on the financial performance of Apple
After analysing the information on Apple’s performance, I have come to find that Apple
handles their finance in a slightly efficient way. This is because I can see from the data in the
graph that after each year, Apple’s percentage change increases in some parts for the better.
For instance, in Greater China during 2014, Apple had net sales of $31,853. In 2015, this
figure increased by a huge 84% to $58,715 which shows that Apple’s marketing methods in
that operating segment seemed to have worked successfully. However, the net sales increases
in other operating segments aren’t consistent. For example, in Japan there was only an
increase of 3% from the year 2014 to 2015 which is poor as it shows a slow growth in net
sales. Overall Apple has improved substantially over the years in terms of their net sales
simply because according to their data in the table, there has been an increase in the net sales
by a good amount each year.
Looking at the net sales of Apple’s products, we can also see that there is a respectable
increase each year. For example, in 2014, the iPhone’s net sales were at $101,911; in 2015,
they increased by 52% to $155,041. 52% is a great increase in a single year and shows that
Apple has been improving the sales of their products well probably due to the fact that their
marketing of a product such as the iPhone is efficient in collecting more sales. Overall the net
sales of Apple’s products have seen a good increase each year which is good for the
performance of Apple.
After analysing the information on Apple’s performance, I have come to find that Apple
handles their finance in a slightly efficient way. This is because I can see from the data in the
graph that after each year, Apple’s percentage change increases in some parts for the better.
For instance, in Greater China during 2014, Apple had net sales of $31,853. In 2015, this
figure increased by a huge 84% to $58,715 which shows that Apple’s marketing methods in
that operating segment seemed to have worked successfully. However, the net sales increases
in other operating segments aren’t consistent. For example, in Japan there was only an
increase of 3% from the year 2014 to 2015 which is poor as it shows a slow growth in net
sales. Overall Apple has improved substantially over the years in terms of their net sales
simply because according to their data in the table, there has been an increase in the net sales
by a good amount each year.
Looking at the net sales of Apple’s products, we can also see that there is a respectable
increase each year. For example, in 2014, the iPhone’s net sales were at $101,911; in 2015,
they increased by 52% to $155,041. 52% is a great increase in a single year and shows that
Apple has been improving the sales of their products well probably due to the fact that their
marketing of a product such as the iPhone is efficient in collecting more sales. Overall the net
sales of Apple’s products have seen a good increase each year which is good for the
performance of Apple.
