2021
Organisational Communication
COM2601
Multiple Questions and answers
Q1 In 2014, Unisa launched the Unisa is changing campaign, wherein three aspects of organisational
change is announced.
The nature of this change points to ………. organisational change.
(1) computer
(2) incremental
(3) radical
(4) unannounced
Q2 In many formal organisational settings, employees as subordinates are expected to adhere to the
communication messages sent by management, not question it, and not ‘talk back’ to management
about it. In these organisations, instructions are issued to employees from management, without
any input from these employees.
The above describes the nature of communication in the ………. managerial approach.
(1) classical
(2) humanistic
(3) knowledge management
(4) leadership
Q3 Consider the figure below of the three-step process model of change, and identify the three
steps.
(1) a) unfreezing b) heat c) refreezing
(2) a) unfreezing b) manage c) refreezing
(3) a) unfreezing b) movement c) refreezing
(4) a) unfreezing b) design c) refreezing
Q4 Thandi received her degree in communication from Unisa, and subsequently landed a high-
profile communications job. After her first salary, Thandi decides to buy a car and goes on the
, internet to find out what her options are. After doing a search on Google she opens the webpage of
Mercedes Benz South Africa.
What element of integrated online communication is illustrated in the above scenario?
(1) Information overload
(2) Push mechanism
(3) Pull mechanism
(4) Linking of Cisco routers
Q5 Which of the following pattern does not best describe the chain network?
(1) Two people have only one person with whom to communicate directly.
(2) Information is sent directly to the other person.
(3) Chain networks are informal communication system.
(4) Each person sends his or her own message to their end person.
Q6 Identifying a research problem and formulating a problem statement is the first and most
important step in the communication research process. Research problems generally evolve from a
combination of three common sources.
These sources are … .
(1) existing theory, practical problems and observations
(2) existing theory, unfinished research and observations
(3) existing theory, unfinished research and existing strategies
(4) existing theory, copying of existing research problems and change in strategies
Q7 The New Image Company specialises in creating office spaces where individuals can share
working spaces, focus on furniture that creates a uniform image of the organisation and try to
improve the general appearance of buildings.
This is an example of … .
(1) material objects
(2) symbols
(3) physical layouts
(4) imaging
Q8 ………. should be regarded as something an organisation “is”, not something it “has”.
Organisational Communication
COM2601
Multiple Questions and answers
Q1 In 2014, Unisa launched the Unisa is changing campaign, wherein three aspects of organisational
change is announced.
The nature of this change points to ………. organisational change.
(1) computer
(2) incremental
(3) radical
(4) unannounced
Q2 In many formal organisational settings, employees as subordinates are expected to adhere to the
communication messages sent by management, not question it, and not ‘talk back’ to management
about it. In these organisations, instructions are issued to employees from management, without
any input from these employees.
The above describes the nature of communication in the ………. managerial approach.
(1) classical
(2) humanistic
(3) knowledge management
(4) leadership
Q3 Consider the figure below of the three-step process model of change, and identify the three
steps.
(1) a) unfreezing b) heat c) refreezing
(2) a) unfreezing b) manage c) refreezing
(3) a) unfreezing b) movement c) refreezing
(4) a) unfreezing b) design c) refreezing
Q4 Thandi received her degree in communication from Unisa, and subsequently landed a high-
profile communications job. After her first salary, Thandi decides to buy a car and goes on the
, internet to find out what her options are. After doing a search on Google she opens the webpage of
Mercedes Benz South Africa.
What element of integrated online communication is illustrated in the above scenario?
(1) Information overload
(2) Push mechanism
(3) Pull mechanism
(4) Linking of Cisco routers
Q5 Which of the following pattern does not best describe the chain network?
(1) Two people have only one person with whom to communicate directly.
(2) Information is sent directly to the other person.
(3) Chain networks are informal communication system.
(4) Each person sends his or her own message to their end person.
Q6 Identifying a research problem and formulating a problem statement is the first and most
important step in the communication research process. Research problems generally evolve from a
combination of three common sources.
These sources are … .
(1) existing theory, practical problems and observations
(2) existing theory, unfinished research and observations
(3) existing theory, unfinished research and existing strategies
(4) existing theory, copying of existing research problems and change in strategies
Q7 The New Image Company specialises in creating office spaces where individuals can share
working spaces, focus on furniture that creates a uniform image of the organisation and try to
improve the general appearance of buildings.
This is an example of … .
(1) material objects
(2) symbols
(3) physical layouts
(4) imaging
Q8 ………. should be regarded as something an organisation “is”, not something it “has”.
