Mark scheme (Results)
Summer 2025
Pearson Edexcel GCE AS Level
in Business (8BS0)
Paper 01 Marketing and People
,Edexcel and BTEC Qualifications
Edexcel and BTEC qualifications are awarded by Pearson, the UK’s largest awarding
body. We provide a wide range of qualifications including academic, vocational,
occupational and specific programmes for employers. For further information visit our
qualifications websites at www.edexcel.com or www.btec.co.uk. Alternatively, you can
get in touch with us using the details on our contact us page at
www.edexcel.com/contactus.
Pearson: helping people progress, everywhere
Pearson aspires to be the world’s leading learning company. Our aim is to help
everyone progress in their lives through education. We believe in every kind of
learning, for all kinds of people, wherever they are in the world. We’ve been
involved in education for over 150 years, and by working across 70 countries, in
100 languages, we have built an international reputation for our commitment to
high standards and raising achievement through innovation in education. Find
out more about how we can help you and your students at:
www.pearson.com/uk
Summer 2025
Question Paper Log Number P74196A
Publications Code 8BS0_01_2506_MS
All the material in this publication is copyright
© Pearson Education Ltd 2025
, General Marking Guidance
• All candidates must receive the same treatment. Examiners must
mark the first candidate in exactly the same way as they mark the
last.
• Mark schemes should be applied positively. Candidates must be
rewarded for what they have shown they can do rather than
penalised for omissions.
• Examiners should mark according to the mark scheme not according
to their perception of where the grade boundaries may lie.
• There is no ceiling on achievement. All marks on the mark scheme
should be used appropriately.
• All the marks on the mark scheme are designed to be awarded.
Examiners should always award full marks if deserved, i.e. if the
answer matches the mark scheme. Examiners should also be
prepared to award zero marks if the candidate’s response is not
worthy of credit according to the mark scheme.
• Where some judgement is required, mark schemes will provide the
principles by which marks will be awarded and exemplification may
be limited.
• When examiners are in doubt regarding the application of the mark
scheme to a candidate’s response, the team leader must be
consulted.
• Crossed out work should be marked UNLESS the candidate has
replaced it with an alternative response.
Summer 2025
Pearson Edexcel GCE AS Level
in Business (8BS0)
Paper 01 Marketing and People
,Edexcel and BTEC Qualifications
Edexcel and BTEC qualifications are awarded by Pearson, the UK’s largest awarding
body. We provide a wide range of qualifications including academic, vocational,
occupational and specific programmes for employers. For further information visit our
qualifications websites at www.edexcel.com or www.btec.co.uk. Alternatively, you can
get in touch with us using the details on our contact us page at
www.edexcel.com/contactus.
Pearson: helping people progress, everywhere
Pearson aspires to be the world’s leading learning company. Our aim is to help
everyone progress in their lives through education. We believe in every kind of
learning, for all kinds of people, wherever they are in the world. We’ve been
involved in education for over 150 years, and by working across 70 countries, in
100 languages, we have built an international reputation for our commitment to
high standards and raising achievement through innovation in education. Find
out more about how we can help you and your students at:
www.pearson.com/uk
Summer 2025
Question Paper Log Number P74196A
Publications Code 8BS0_01_2506_MS
All the material in this publication is copyright
© Pearson Education Ltd 2025
, General Marking Guidance
• All candidates must receive the same treatment. Examiners must
mark the first candidate in exactly the same way as they mark the
last.
• Mark schemes should be applied positively. Candidates must be
rewarded for what they have shown they can do rather than
penalised for omissions.
• Examiners should mark according to the mark scheme not according
to their perception of where the grade boundaries may lie.
• There is no ceiling on achievement. All marks on the mark scheme
should be used appropriately.
• All the marks on the mark scheme are designed to be awarded.
Examiners should always award full marks if deserved, i.e. if the
answer matches the mark scheme. Examiners should also be
prepared to award zero marks if the candidate’s response is not
worthy of credit according to the mark scheme.
• Where some judgement is required, mark schemes will provide the
principles by which marks will be awarded and exemplification may
be limited.
• When examiners are in doubt regarding the application of the mark
scheme to a candidate’s response, the team leader must be
consulted.
• Crossed out work should be marked UNLESS the candidate has
replaced it with an alternative response.
