INSIDE LVMH FINAL EXAM 2026
QUESTIONS AND ANSWERS | A+
GRADED | WITH EXPERT SOLUTIONS
What business sector generated the highest share of revenues in
2021? - correct answer -fashion & leather goods
How many stores does LVMH manage? - correct answer -5,500
Which was the first Perfume launched in 1947 by Christian Dior? -
correct answer -Miss Dior
What are the key drivers for selective retailing maisons? - correct
answer -- Constant innovation
-Personalisation of relationships
-Transforming shopping in a unique experience
Select the latest Maison who joined the LVMH Watches & Jewelry
division. - correct answer -Tiffany & Co
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Among the following activities, which one(s) can you find in the
other activities sector ? - correct answer -- Culture
-Art
-Lifestyle
-Hospitality
Which is the latest Maison created in the Perfumes & Cosmetics
division? - correct answer -STELLA by Stella McCartney
How many Maison are these with in the LVMH Group? - correct
answer -More than 75
How many employees work at LVMH? - correct answer -175,000
Eminete is a new Maison of the Wine & Spirits division and offers
high qualitative. - correct answer -Rum
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What are the core values of LVMH? - correct answer -- Creativity
& Innovation
-Entrepreneurial Spirit
-Quest for excellence
-Sense of commitment
According to Bain & Company, by 2025 online sales will represent
- correct answer -More than 30% of the luxury sales
Select the appropriate sentences related to LVMH omnichannel
strategy - correct answer -- Omnichannel is a client - centric
approach aimed at providing a consistent, qualitative, and
seamless customer experience across all channels and
geographic.
- Establishlising a smooth omnichannel customer experience
requires cross collaboration across all teams, departments, and
through all activities from warehouses to stores.
Looking at distribution, is Brick and Mortar still important part of
the luxury story? - correct answer -Yes