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Marketing Communications: Summary IBC
Summary of the book for the course Marketing Communication, used in the first year of IBC at Radboud University. It contains lecture notes and all the necessary learning contents for the exam: this means that chapter 12 (and small parts of other chapters, as in chapter 3 and chapter 8 - 11) is not included in this summary.
isabrattinga
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Chapter 5 Marketing Communications
chapter 5
bedrijfseconomieugent
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Chapter 8 Marketing Communications
chapter 8
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Marketing Communications Summary RU (including important parts of book)
A summary which contains of all you need to know for the exam! I received a 9,3 using this summary. All the important parts of the book are in there and everything that has been discussed during the lectures.
lauralisa
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Chapter 4 Marketing Communications
chapter 4
bedrijfseconomieugent
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chapter 3 Marketing Communications
chapter 3
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chapter 1 marketing communications
chapter 1
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Chapter 7 Marketing Communications
chapter 7
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chapter 2 marketing communications
chapter 2
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Summary Marketing Communications A European Perspective
A summary about the course 'Marketing Communications' in the second period of the first year of International Business Communication
chantalmatel
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Chapter 13 Marketing Communications
chapter 13
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chapter 6 Marketing Communications
chapter 6
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Chapter 14 Marketing Communications
chapter 14
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Introduction to Marketing Communications
Introduction
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