Pardot /
Specialist
/ /
Certification
/ /
Exam Questions With Correct Answers
/ // // // //
What /
/is /
/an /
/example /
/of //the //type //of //information //needed //to //convert //a //visitor //to //a //prospect //in //Pardot?
A.Company //name
B.Email //address
C.Product //or //service //preferences
D.First //and //last //name
E.IP //Address //- //VERIFIED //ANSWER(S)✔😊Email //Address
Lead //nurturing //is //a //key //part //of //marketing //automation //strategy-what //does //lead //nurturing
//entail?
A.Emails //sent //at //specific //intervals //to //an //audience //built //from //specific //criteria.
B.Emails //sent //at //random //intervals //to //a //broad //audience.
C.Autoresponders //sent //in //response //to //a //prospect's //actions.
D.Emails //sent //at //specific //intervals //to //a //broad //audience. //- //VERIFIED //ANSWER(S)✔😊
Emails //sent //at //specific //intervals //to //an //audience //built //from //specific //criteria.
,What //four //categories //are //included //in //the //Pardot //menu //navigation?
A.Campaigns, //Prospects, //Pardot //Reports, //and //Pardot //Settings
B.Automation, //Lead //Nurturing, //Engagement //Studio, //and //Reports
C.Marketing, //Leads, //Reports, //and //Admin
D.Automation, //Connectors, //Reports, //and //Lead //Nurturing //- //VERIFIED //ANSWER(S)✔😊
Campaigns, //Prospects, //Pardot //Reports, //and //Pardot //Settings
The //Prospects //Created //table //tabulates //and //displays //prospects //who //have:
A.Been //exported //from //Pardot //via //the //Export //Wizard.
B.Interacted //with //a //Pardot //asset //in //the //last //24 //hours.
C.Converted //via //a //form //submission.
D.Visited //any //website //that //has //Pardot //tracking //code //added. //- //VERIFIED //ANSWER(S)✔😊
Converted //via //a //form //submission.
What //are //the //four //default //user //roles //in //Pardot?
A.System //Administrator, //Developer, //Sales //Manager, //Sales //User
B.Admin, //Marketing //User, //Sales //Manager, //Sales //User
C.Admin, //Marketing //User, //Partner //User, //Sales //User
D.Developer, //Marketing //User, //Sales //Manager, //Sales //User //- //VERIFIED //ANSWER(S)✔😊
Admin, //Marketing //User, //Sales //Manager, //Sales //User
Your /
/company /
/has //
a/
, /field /
/in /
/Salesforce /
/that /
/captures /
/product //preferences, //and //you'd //like //to //use //that //information //in //Pardot. //You //should:
A.Create //a //custom //field //in //Pardot //and //map //it //to //the //corresponding //field //in //Salesforce.
B.Export //the //field //information //from //Salesforce //and //import //it //into //Pardot.
C.Select //a //default //field //in //Pardot //to //map //to //the //desired //field //in //Salesforce.
D.Manually /
/update /
/prospect //records //to //reflect //their //product //preferences. //- //VERIFIED //ANSWER(S)✔😊
Create //a //custom //field //in //Pardot //and //map //it //to //the //corresponding //field //in //Salesforce.
What //type //of //data //can //you //use //as //the //basis //of //progressive //profiling //in //Pardot?
A.Only //the //prospect //score
B.Only //blank //field //values
C.Any //existing //data //in //fields
D.Only //the //prospect //grade //- //VERIFIED //ANSWER(S)✔😊Any //existing //data //in //fields
Why //would //a //company //choose //to //use //form //handlers //over //a //form //within //Pardot?
A.To //maintain //an //existing //lead //generation //strategy.
B.To //protect //against //bot //submissions.
C.To //access //form //views //and //error //data //in //Pardot.
D.To //use //form //submissions //as //criteria //for //automation //rules. //- //VERIFIED //ANSWER(S)✔😊
To //maintain //an //existing //lead //generation //strategy.
Specialist
/ /
Certification
/ /
Exam Questions With Correct Answers
/ // // // //
What /
/is /
/an /
/example /
/of //the //type //of //information //needed //to //convert //a //visitor //to //a //prospect //in //Pardot?
A.Company //name
B.Email //address
C.Product //or //service //preferences
D.First //and //last //name
E.IP //Address //- //VERIFIED //ANSWER(S)✔😊Email //Address
Lead //nurturing //is //a //key //part //of //marketing //automation //strategy-what //does //lead //nurturing
//entail?
A.Emails //sent //at //specific //intervals //to //an //audience //built //from //specific //criteria.
B.Emails //sent //at //random //intervals //to //a //broad //audience.
C.Autoresponders //sent //in //response //to //a //prospect's //actions.
D.Emails //sent //at //specific //intervals //to //a //broad //audience. //- //VERIFIED //ANSWER(S)✔😊
Emails //sent //at //specific //intervals //to //an //audience //built //from //specific //criteria.
,What //four //categories //are //included //in //the //Pardot //menu //navigation?
A.Campaigns, //Prospects, //Pardot //Reports, //and //Pardot //Settings
B.Automation, //Lead //Nurturing, //Engagement //Studio, //and //Reports
C.Marketing, //Leads, //Reports, //and //Admin
D.Automation, //Connectors, //Reports, //and //Lead //Nurturing //- //VERIFIED //ANSWER(S)✔😊
Campaigns, //Prospects, //Pardot //Reports, //and //Pardot //Settings
The //Prospects //Created //table //tabulates //and //displays //prospects //who //have:
A.Been //exported //from //Pardot //via //the //Export //Wizard.
B.Interacted //with //a //Pardot //asset //in //the //last //24 //hours.
C.Converted //via //a //form //submission.
D.Visited //any //website //that //has //Pardot //tracking //code //added. //- //VERIFIED //ANSWER(S)✔😊
Converted //via //a //form //submission.
What //are //the //four //default //user //roles //in //Pardot?
A.System //Administrator, //Developer, //Sales //Manager, //Sales //User
B.Admin, //Marketing //User, //Sales //Manager, //Sales //User
C.Admin, //Marketing //User, //Partner //User, //Sales //User
D.Developer, //Marketing //User, //Sales //Manager, //Sales //User //- //VERIFIED //ANSWER(S)✔😊
Admin, //Marketing //User, //Sales //Manager, //Sales //User
Your /
/company /
/has //
a/
, /field /
/in /
/Salesforce /
/that /
/captures /
/product //preferences, //and //you'd //like //to //use //that //information //in //Pardot. //You //should:
A.Create //a //custom //field //in //Pardot //and //map //it //to //the //corresponding //field //in //Salesforce.
B.Export //the //field //information //from //Salesforce //and //import //it //into //Pardot.
C.Select //a //default //field //in //Pardot //to //map //to //the //desired //field //in //Salesforce.
D.Manually /
/update /
/prospect //records //to //reflect //their //product //preferences. //- //VERIFIED //ANSWER(S)✔😊
Create //a //custom //field //in //Pardot //and //map //it //to //the //corresponding //field //in //Salesforce.
What //type //of //data //can //you //use //as //the //basis //of //progressive //profiling //in //Pardot?
A.Only //the //prospect //score
B.Only //blank //field //values
C.Any //existing //data //in //fields
D.Only //the //prospect //grade //- //VERIFIED //ANSWER(S)✔😊Any //existing //data //in //fields
Why //would //a //company //choose //to //use //form //handlers //over //a //form //within //Pardot?
A.To //maintain //an //existing //lead //generation //strategy.
B.To //protect //against //bot //submissions.
C.To //access //form //views //and //error //data //in //Pardot.
D.To //use //form //submissions //as //criteria //for //automation //rules. //- //VERIFIED //ANSWER(S)✔😊
To //maintain //an //existing //lead //generation //strategy.
