The sales and marketing team is working on a new campaign promoting a substantial upgrade
to an enterprise HR solution targeted to commercial and government organizations. The
product is sold successfully by the direct sales team in the same configurations and at the
same price to both groups. HR leaders from both sectors typically attend the same
conferences and belong to the same professional groups. A single advertising campaign works
for both groups. Does the scenario describe one or two segments, and why? - verified
answersa. Two segments because each group has different funding models
b. One segment because the primary buyer in both groups is the HR executive
c. Two segments because each group must comply with different workforce regulations
d. One segment because both groups react the same way to the product offers (CORRECT)
Which type of canvas includes details about how a product is implemented and by whom? -
verified answersa. Portfolio canvas
b. Business value canvas
c. Development Value Stream canvas (CORRECT)
d. Value proposition canvas
What does a pivot directly lead to in the SAFe Lean Startup Cycle? - verified answersa. A stop
to all development
b. A new hypothesis statement (CORRECT)
c. A new MVP
d. A new business model
What research game would be the most useful when using qualitative research for an existing
product? - verified answersa. Buy a Feature (CORRECT)
b. Product Box
, c. Spider Web
d. 20/20 Vision
What research game helps to facilitate a better understanding of Customer needs? - verified
answersa. Prune the Product Tree (CORRECT)
b. The Apprentice
c. Spider Web
d. Buy a Feature
What helps define the Sweet Spot of Strategy? - verified answersa. Solution Context
b. Competitors' offerings
c. Strategic Themes
d. Company's Capabilities (CORRECT)
Which option is available when an Epic Hypothesis Statement is proven true? - verified
answersa. Stop development and create a new hypothesis statement
b. Stop development and move the Epic to the 'Done' state (INCORRECT)
c. Begin implementing a MVP (INCORRECT)
d. Continue development with the Epic in the 'Done' state
What is the primary purpose of Product Manager interactions with Lean Portfolio
Management? - verified answersa. Meeting the business goals (CORRECT)
b. Selling the product
c. Getting the product built
d. Providing effective operational support