Revenue Management Quizzes & Answers Graded A+

Successful revenue management requires execution at - ANSWER-The strategic, tactical, and booking control levels Revenue management deals with - ANSWER-The strategy and tactics to manage the allocation of capacity to different fare classes over time to maximize revenue At the strategic level, revenue management identifies - ANSWER-Market segments and products for those markets One of the markets in which revenue management is applied is leisure customers. Leisure customers have special characteristics - ANSWER-They are highly price sensitive and book early, but they are flexible with their schedule and more accepting of restrictions To implement tactical revenue management we need to identify - ANSWER-Resources, products and fare classes