Research Methods for business Chapter
5 (Seventh Edition) Exam Questions and
Answers
The 6 basic aspects of research design; - ANSWER-1. Purpose of the study
2. The types of investigation
3. The extent of researcher interference
4. The study setting
5. The unit of analysis
6. The time horizon of the study
Purpose of the study; - ANSWER-1. Exploratory (qualitative data)
2. Descriptive (quantitative data)
3. Hypothesis testing (can be done with both qualitative and quantitative data)
4. Case study (is qualitative in nature)
Case study - ANSWER-an examination of studies done in similar organizational
situation, or for understanding phenomena of interest and for generating further
knowledge in that area
When is an exploratory study undertaken? - ANSWER-when not much is known about
the situation at hand, or no information is available on how similar problems or research
issues have been solved in the past. ( EXTENSIVE INTERVIEWS WITH A LOT OF
PEOPLE MIGHT HAVE TO BE UNDERTAKEN )
why is exploratory study important? - ANSWER-For obtaining a good grasp of the
phenomenon of interest and advancing knowledge through subsequent theory building
and hypothesis testing
when is a descriptive study undertaken? - ANSWER-it is undertaken in order to
ascertain and be able to describe the characteristics of the variables of interest in a
situation
descriptive studies that present data in a meaningful form thus help to; - ANSWER-1.
understand the characteristics of a group in a given situation
2. think systematically about aspects in a given situation
3. offer ideas for further probe and research
4. help make certain simple decisions
5 (Seventh Edition) Exam Questions and
Answers
The 6 basic aspects of research design; - ANSWER-1. Purpose of the study
2. The types of investigation
3. The extent of researcher interference
4. The study setting
5. The unit of analysis
6. The time horizon of the study
Purpose of the study; - ANSWER-1. Exploratory (qualitative data)
2. Descriptive (quantitative data)
3. Hypothesis testing (can be done with both qualitative and quantitative data)
4. Case study (is qualitative in nature)
Case study - ANSWER-an examination of studies done in similar organizational
situation, or for understanding phenomena of interest and for generating further
knowledge in that area
When is an exploratory study undertaken? - ANSWER-when not much is known about
the situation at hand, or no information is available on how similar problems or research
issues have been solved in the past. ( EXTENSIVE INTERVIEWS WITH A LOT OF
PEOPLE MIGHT HAVE TO BE UNDERTAKEN )
why is exploratory study important? - ANSWER-For obtaining a good grasp of the
phenomenon of interest and advancing knowledge through subsequent theory building
and hypothesis testing
when is a descriptive study undertaken? - ANSWER-it is undertaken in order to
ascertain and be able to describe the characteristics of the variables of interest in a
situation
descriptive studies that present data in a meaningful form thus help to; - ANSWER-1.
understand the characteristics of a group in a given situation
2. think systematically about aspects in a given situation
3. offer ideas for further probe and research
4. help make certain simple decisions
