WSC Social Studies 2024 with Complete Solutions

WSC Social Studies 2024 with Complete Solutions Robert Anton Wilson Coined the term "Neophilia" novelty seeking A trait that refers to the tendency to search out and enjoy new experiences, also known as neophilia. Urge of novelty drops by 50% during the 20 - 60 years of a person's life. Diderot Effect obtaining a new possession often creates a spiral of consumption which leads you to buy more than you thought you would - places like IKEA use the Diderot effect (walking through entire store) for money Bandwagon effect refers to when something someone does influences many others until it becomes a social norm/trend/fad. (diets, elections, fashion, social media) DRD4 exon III locus a novelty-seeking gene adopting new words studies shows that people are interested in learning new words for the first third of their time in a community Fads Most of the time people are unaware that they are a part of a fad not until it loses popularity. The more famous the fad is the quickly it loses that fame. Hilary Clinton At a summer 2016 campaign rally, Hillary Clinton beseeched younger voters to "Pokémon Go to the polls". lifespan of a meme 4.017 months - One reason why memes do stay alive for 4 months rather than 1 month is due to how memes 'migrate' across platforms Meme Acceleration The number of memes is constantly expanding, while their average lifespans grows shorter more memes = shorter life What causes hairstyles to come and go? People with a large social media platform tend to influence many people to change their hairstyles. (This is clear as on the website the hairstyle is accompanied by a celebrity.) Were they more stable in the past? Due to the lack of connection hairstyles back then tend to last longer (or decades). 20 year rule a fashion concept which states that what's popular now will be popular again in 20 years from now. E.g. Stranger things & the 70s show. 50 year rule created by James Laver : one year before something is popular, it's considered "daring," one year after it's considered "unstylish," ten years later it's considered "hideous," but 50 years later, it will be considered quaint, and become fashionable once again. Hemline Theory theory created by George Taylor (1920) : women wore shorter skirts during economic prosperity. They wanted to show off luxury silk and clothes. However, when the market crashed the hemline skirt got longer. This meant that the women were hiding the fact they weren't wearing (couldn't afford) expensive items first world problem a problem that does not seem very important when you compare it to the serious problems people have in poorer parts of the world fashion shift in Victorian England when Prince Albert died and Queen Victoria went into mourning, there was a sudden craze of wearing black that swept across the nation, and continued for a decent time, making it fashionable to wear black during that time period simply due to the queen "Ugly Fashion" When people feel incentivised