FOR EXCELLENCE AND QUALITY SERVICE!!
MAC3761
TEST 3
31 JULY 2023
a) SWOT Analysis for MyTaxi's Existing Business Model:
Strengths:
1. Market Leadership: MyTaxi is a well-established and authorized financial services provider
with a market capitalization of R360 million, giving them a competitive advantage in the
industry.
2. Machine Learning System: The recent investment in a new system with machine learning
capabilities streamlines the application process, making it easier for clients to apply for taxi
finance, enhancing operational efficiency.
MAC3761
TEST 3
31 JULY 2023
a) SWOT Analysis for MyTaxi's Existing Business Model:
Strengths:
1. Market Leadership: MyTaxi is a well-established and authorized financial services provider
with a market capitalization of R360 million, giving them a competitive advantage in the
industry.
2. Machine Learning System: The recent investment in a new system with machine learning
capabilities streamlines the application process, making it easier for clients to apply for taxi
finance, enhancing operational efficiency.
