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BTEC Business, Unit 4 Business Communication, Pass 1 and 7 / P1 P7

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This is my assignment for Business Communication, Unit 4 Level 3 BTEC Business. This is the work I did to achieve a Pass 1 and 7.

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U4A1 P1 P7 M1

Unit 4 Assignment 1

10 types of external information the college uses:

Enrollment sessions
This information is on the college website under ‘events’ and it comes from the senior
management at the college. This tells you what days/ times the enrollment sessions are on and
where they are. They’d want to communicate this so potential students would know when they
are able to attend enrollment sessions and get information about courses they may be
interested in.

Courses that are offered
This information is on the college website as well as the prospectus and it comes from the
senior management at the college and the departments from each different course. This
information tells you about the course, what you will learn on the course, and other important
information, they'd want to communicate this so potential students would know what courses
are offered at city college plymouth and about each of these courses so they can decide
whether this is something they'd want to do.
The sources of this information are the most suitable because the departments in charge of
each course will know what information should be included and what to write about the course
and what you will learn in the course. This also helps the information to be the most accurate
and reliable it can be, because if one department provided all the information for every course, it
may not be entirely correct or fully represent the course and what you will learn from it.
The College website is the best method to use because it is accessible to anyone not just
people within the college. It is also able to show a lot of information and be seen at any time by
anyone, you don't need to get a prospectus to be able to see the courses the college offers.

Course fees
This information is on the college website as well as in leaflets and it comes from the senior
management at the college. It tells you how much course fees are for different types and if you
are eligible for your fees to be paid for you, they’d want to communicate this so potential
students will know how much it would cost to do a certain course, so they will know whether
they can afford it or not and what course they could do for free if any.

Term dates
This information is on the college website and it comes from senior management at the college.
This tells you the terms dates, including when term starts and ends and when half term weeks
begin. They’d want to communicate this so potential students will know which dates they'd have
to be in college and when they wouldn't, because this may be a big deciding factor for some
potential students. Parents of students will also want to know this information, as some schools
and colleges have different term dates and they may plan holidays etc, around when their
children aren't at school.

, Senior management is the most suitable source to use because they decide the term dates,
therefore they are the most accurate and reliable, there isn't a weakness in this source.
The college website is the most suitable source to give this information because the website is
available to everyone and can be easily accessed, the only weakness is if someone is unable to
access the internet.

Personal support
This information is on the college website and it comes from the senior management at the
college. This tells you about personal support and links you to different pages about tutor
support, counselling and travel. They’d want to communicate this so potential students will know
what support is offered at the college.

Open days
This information is on the college website as well as on posters and it comes from the senior
management at the college. This tells you what day and time the open day is, as well as what
you will be able to do at the open day, such as meet current students. They would want to
communicate this so potential students know what dates the college have open days because if
people come to open days they will see the college and are more likely to consider coming to
the college or know if it is for them.

Apprenticeship information
This information is on the college website and it comes from the senior management at the
college.This tells you about having an apprenticeship with City College Plymouth and where to
contact if you have any questions. They would want to communicate this so potential students
know what apprenticeships are on offer as this may be something they want to consider doing.

Success Stories
This information is on the college website and it comes from the college.This lets you look at
success stories from different courses and departmentments, for example apprenticeships or
business, which takes you to the success story for it. They would want to communicate success
stories from the college so potential students know what has been achieved by people at the
college before as this will show them what they could achieve at City College Plymouth.

International Students
This information is on the college website and it comes from the senior management team at
the college. This has information about being an international student, how to contact if you
have questions and useful links.They would want to communicate this information so potential
international students know informational about how to study abroad at City College Plymouth,
for example accommodation and fees.

Studying with disabilities
This information is on the college website and it comes from the college. This tells you who to
contact if you have questions as well as links to what the learning support team can offer. They
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