Part I - BUSINESS ANALYSIS
BA1. Introduction to Business Analysis
1. What is Business Analysis?
o Knowledge Areas
2. Role of a Business Analyst
3. Competencies of a Business Analyst
• Business Knowledge
o External
Business Acumen
Industry Knowledge
Information Technology
o Internal
Business Model and Strategies
Organizational Knowledge
, • Analytical Thinking
• Organization and Time Management
o Different types of meetings, manage complex plans/frequent changes, …
• Communication and Interaction
o While being neutral, facilitate…
• Tools & Techniques
o e.g. BABOK
4. BA Planning and Monitoring
• BA Planning Parameters
o “What do the stakeholders need?”
o Example elicitation techniques:
5. Stakeholder Engagement
• Identify stakeholders
• Analyse stakeholders
, • Manage stakeholders
o Communication Plan
6. Conclusion
• Business Analysis is a broad discipline that identifies needs and develops solutions to
deliver business value.
• Business Analysts are versatile generalists who adapt their roles and skills to the needs
of each project.
• Stakeholder Engagement is a critical success factor, with emphasis on analysis,
management and communication.
, BA2. Context Analysis
1. Business Strategy
• SWOT & Strategic Mission/Roadmap
2. External Context Analysis
• Focused on opportunities and threats
• 2 main methodologies/techniques
o PESTLE analysis
Add in an extra E: PESTLEE – STEEPLE
• E for Ethical (GDPR, AI regulatory initiatives…)
• Core technique for assessing wider macro environment within
which an organisation operates
BA1. Introduction to Business Analysis
1. What is Business Analysis?
o Knowledge Areas
2. Role of a Business Analyst
3. Competencies of a Business Analyst
• Business Knowledge
o External
Business Acumen
Industry Knowledge
Information Technology
o Internal
Business Model and Strategies
Organizational Knowledge
, • Analytical Thinking
• Organization and Time Management
o Different types of meetings, manage complex plans/frequent changes, …
• Communication and Interaction
o While being neutral, facilitate…
• Tools & Techniques
o e.g. BABOK
4. BA Planning and Monitoring
• BA Planning Parameters
o “What do the stakeholders need?”
o Example elicitation techniques:
5. Stakeholder Engagement
• Identify stakeholders
• Analyse stakeholders
, • Manage stakeholders
o Communication Plan
6. Conclusion
• Business Analysis is a broad discipline that identifies needs and develops solutions to
deliver business value.
• Business Analysts are versatile generalists who adapt their roles and skills to the needs
of each project.
• Stakeholder Engagement is a critical success factor, with emphasis on analysis,
management and communication.
, BA2. Context Analysis
1. Business Strategy
• SWOT & Strategic Mission/Roadmap
2. External Context Analysis
• Focused on opportunities and threats
• 2 main methodologies/techniques
o PESTLE analysis
Add in an extra E: PESTLEE – STEEPLE
• E for Ethical (GDPR, AI regulatory initiatives…)
• Core technique for assessing wider macro environment within
which an organisation operates
