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UvA Marketing 6012B0420Y - Summary lectures and additional information book
- Resume • 23 pages • 2019
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- 2,99 €
- 3x vendu
- + en savoir plus
Structured overview summary of the lecturers and additional information of the book. There are no guest lecturers in this summary, for the resit that's not part of the study material!
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Marketing Management - Chapter Summaries
- Resume • 35 pages • 2019
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- 7,85 €
- 3x vendu
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Marketing Management 3rd Edition (2016) by Kotler, Keller, Brady, Goodman & Hansen. 
Contains detailed notes for chapter 1, 2, 3, 5, 6, 8, 9, 10, 20
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GMM Summary
- Resume • 45 pages • 2017
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- 5,48 €
- 3x vendu
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Complete summary for Global Marketing Management (GMM). 

It contains a summary of the chapters required for the exam, as well as important parts of the slides. A few points have also been added from my notes during class.

The summary also include various graphs and models from the book (Global Marketing by Warren J. Keegan).
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MST-24306 Lecture summary
- Resume • 34 pages • 2018
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- 3,99 €
- 3x vendu
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Dit is een samenvatting van alle colleges van het vak Marketing and Management (MST-24306). Het bevat de slides, aangevuld met wat er in de colleges is verteld. De samenvatting is geheel in het Engels.
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Marketing Management Summary ALL Lectures Pre-master Business Administration UvA feb 2018 (very detailed)
- Resume • 18 pages • 2019
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Disponible en pack
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- 6,49 €
- 2x vendu
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This summary contains all the necessary information for the exam that was thought in the lectures and seminars. 
Grade 8,5! 

Part of block 1 for the premaster Business Administration at the UvA
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Super-short summary of the Kotler and Keller book, contains nearly everything and is fast to learn
- Resume • 15 pages • 2018
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- 2,99 €
- 2x vendu
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contains nearly everything and is fast to learn, buildup based on titles, terms and explanations in a clear way
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BMO-24306 / MST-24306 Marketing summary of the lectures
- Resume • 95 pages • 2019
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- 6,69 €
- 2x vendu
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BMO-24306 / MST-24306 Summary of the lectures of Frans Verhees (marketing part)
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Full lectures typed. Management part. BMO24306
- Notes de cours • 47 pages • 2021
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- 3,99 €
- 2x vendu
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college notes with images of important graphs and tables. There are literal quotes from the teacher.
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Marketing 2018/2019
- Resume • 154 pages • 2019
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Disponible en pack
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- 5,99 €
- 1x vendu
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Lectures and Chapters from the book => everything you have to know for your examination!

My keyboard was spacing when I made the summary, so there might be some e/i switched, sorry for that! Gave a euro discount for the inconvenience.
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Summary Marketing Management Articles (pre-master)
- Resume • 28 pages • 2018
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- 5,49 €
- 1x vendu
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Summary Marketing Management Articles and Lectures. Pre-master programme Business Administration UvA. Useful for both the Exam and the Business Case.
The Ultimate Marketing Machine; To Be or Not to Be Price Conscious; Using product and retail choice attributes for cross-national segmentation; Are multichannel customers really more valuable; The impact of different touchpoint on brand consideration; Firm-Created Word-of-Mouth Communication; Drivers of consumer-brand identification; The unhealthy=...
5,99 € pour votre résumé de manuel multiplié par 100 camarades... Faites le calcul : c'est beaucoup d'argent ! Ne soyez pas un voleur de votre propre portefeuille et commencez à télécharger le vôtre maintenant. Découvrez tout sur gagner de l'argent sur Stuvia