Business Research Methods

A summary of the literature of Merriam (2014), Creswell (2007), Maxwell (2012), and Patton (2002). So, all the literature you need to know for the the first quiz!

Business Research Methods I Lecture Slides Summary combined with the TEACHER'S EXPLANATION. Explanation of the slides example exam questions

Complete summary of all lectures of Business Research Methods I (Quantitative) of IBA year 2 at Vrije Universiteit Amsterdam. The summary also includes notes taken during the lectures. Possible exam questions are included!! ----------- PLUS Book Summary: https://www.stuvia.nl/bundle/18801/business-research-methods-i--book-lecture-summary ----------- ONLY Book Summary: https://www.stuvia.nl/doc/404498/business-research-methods-i--quantitative--book-summary

An overview of the examples and questions discussed during the lectures. This goes along with the lecture summary and identifies how you should interpret the data.

A complete summary of the lectures of the course business research methods 1.

A summary of the two academic articles required for the exam of BRM 1.

A summary of the chapters (1, 2, 3, 12, 13, 22, 24, 14, 15, 20, 21) of the book Marketing Research, An Applied Approach (5th European Edition) by Malhotra, Naresh, Hunan, and Birks (2017) required for the course Business Research Methods I (Quantitative). Some notes from the lectures (VU - IBA - 2nd year) have been added.

Summary of the required book for Business Research Method 1 (Quantitative) VU course 2018. Name of the book: Marketing Research - an applied approach (5th edition) written by Malhotra, Naresh, Daniel Hunan, and David Birks (2017). Chapters included: 1, 2, 3, 12, 13, 14, 15, 20, 21, 22, and 24