CEI Exam 3 Questions With Correct Answers
When |an |organization |is |targeting |a |specific |segment |of |a |population |in |which |to |
communicate |a |product's |value |and |attempt |to |stimulate |demand, |they |are |often |discussing |
key |demographic |characteristics |of |that |market. |Which |of |the |following |would |NOT |be |
considered |a |'demographic' |characteristic?
a) |age
b) |gender
c) |behavior
d) |household |income |- |CORRECT |ANSWER✔✔-Behavior
Which |of |the |following |would |be |considered |'psychographic' |characteristic |of |a |market |as |
discussed |in |class? |- |CORRECT |ANSWER✔✔-Values |and |attitudes
Segmenting |an |audience |for |marketing |purposed |is |a |common |practice |in |the |creative |
industries. |
(true |or |false) |- |CORRECT |ANSWER✔✔-True
What |is |the |best-selling |video |game |of |all |time |(all |versions)? |- |CORRECT |ANSWER✔✔-
Minecraft
What |is |the |name |of |the |largest |video |game/entertainment |company |based |out |of |China? |- |
CORRECT |ANSWER✔✔-Tencent
What |era |was |considered |the |Golden |Age |of |Arcades? |- |CORRECT |ANSWER✔✔-Early |1980s
, The |organization |responsible |for |awarding |the |D.I.C.E |awards |each |year |is |called |the |Academy |
of |Television |Arts |and |Sciences.
(true |or |false) |- |CORRECT |ANSWER✔✔-False
Of |the |$60 |billion |generated |in |the |video |game |industry |in |2020, |the |majority |of |that |revenue |
came |from |the |sale |of |consoles.
(true |or |false) |- |CORRECT |ANSWER✔✔-False
The |ABC |television |broadcasting |company |is |owned |by |- |CORRECT |ANSWER✔✔-Walt |Disney |
Company
The |organization |responsible |for |putting |on |the |Oscar's |each |year |is |the |- |CORRECT |
ANSWER✔✔-The |Academy |of |Motion |Picture |Arts |and |Sciences
The |invention |of |the |Kinetoscope |transformed |the |television |industry |when |it |was |invented |by
|Tesla |in |1923. |
(true |or |false) |- |CORRECT |ANSWER✔✔-False
A |movie |that |doesn't |admit |anyone |under |17, |unless |they |are |accompanied |by |a |parent |or |
adult |guardian, |and |contains |some |adult |material, |might |receive |a |(n) |_________rating. |- |
CORRECT |ANSWER✔✔-R
The |'Golden |Age' |of |Hollywood |for |movies |occurred |primarily |in |which |decades? |- |CORRECT |
ANSWER✔✔-1930s |and |1940s
What |institution |in |the |motion |picture |industry |issues |a |film's |ratings? |- |CORRECT |
ANSWER✔✔-Motion |Picture |Association |of |America |(MPAA)
A |film's |producer |typically |falls |'above |the |line'.
When |an |organization |is |targeting |a |specific |segment |of |a |population |in |which |to |
communicate |a |product's |value |and |attempt |to |stimulate |demand, |they |are |often |discussing |
key |demographic |characteristics |of |that |market. |Which |of |the |following |would |NOT |be |
considered |a |'demographic' |characteristic?
a) |age
b) |gender
c) |behavior
d) |household |income |- |CORRECT |ANSWER✔✔-Behavior
Which |of |the |following |would |be |considered |'psychographic' |characteristic |of |a |market |as |
discussed |in |class? |- |CORRECT |ANSWER✔✔-Values |and |attitudes
Segmenting |an |audience |for |marketing |purposed |is |a |common |practice |in |the |creative |
industries. |
(true |or |false) |- |CORRECT |ANSWER✔✔-True
What |is |the |best-selling |video |game |of |all |time |(all |versions)? |- |CORRECT |ANSWER✔✔-
Minecraft
What |is |the |name |of |the |largest |video |game/entertainment |company |based |out |of |China? |- |
CORRECT |ANSWER✔✔-Tencent
What |era |was |considered |the |Golden |Age |of |Arcades? |- |CORRECT |ANSWER✔✔-Early |1980s
, The |organization |responsible |for |awarding |the |D.I.C.E |awards |each |year |is |called |the |Academy |
of |Television |Arts |and |Sciences.
(true |or |false) |- |CORRECT |ANSWER✔✔-False
Of |the |$60 |billion |generated |in |the |video |game |industry |in |2020, |the |majority |of |that |revenue |
came |from |the |sale |of |consoles.
(true |or |false) |- |CORRECT |ANSWER✔✔-False
The |ABC |television |broadcasting |company |is |owned |by |- |CORRECT |ANSWER✔✔-Walt |Disney |
Company
The |organization |responsible |for |putting |on |the |Oscar's |each |year |is |the |- |CORRECT |
ANSWER✔✔-The |Academy |of |Motion |Picture |Arts |and |Sciences
The |invention |of |the |Kinetoscope |transformed |the |television |industry |when |it |was |invented |by
|Tesla |in |1923. |
(true |or |false) |- |CORRECT |ANSWER✔✔-False
A |movie |that |doesn't |admit |anyone |under |17, |unless |they |are |accompanied |by |a |parent |or |
adult |guardian, |and |contains |some |adult |material, |might |receive |a |(n) |_________rating. |- |
CORRECT |ANSWER✔✔-R
The |'Golden |Age' |of |Hollywood |for |movies |occurred |primarily |in |which |decades? |- |CORRECT |
ANSWER✔✔-1930s |and |1940s
What |institution |in |the |motion |picture |industry |issues |a |film's |ratings? |- |CORRECT |
ANSWER✔✔-Motion |Picture |Association |of |America |(MPAA)
A |film's |producer |typically |falls |'above |the |line'.
