HUBSPOT INBOUND CERTIFICATION
PRACTICE TEST QUESTIONS AND
ANSWERS8
it's the active research process someone goes through leading up to a purchase - ANSWERS -
WHAT IS THE BUYER'S JOURNEY?
consideration - ANSWERS -IF YOUR CONTENT IS FOCUSED ON THE DIFFERENT SOLUTIONS TO
YOUR BUYER PERSONA'S PROBLEM, WHERE WOULD THAT CONTENT FIT INTO THE BUYER'S
JOURNEY?
customer relationship management - ANSWERS -WHAT DOES CRM STAND FOR?
marketing, sales and services - ANSWERS -WHO IS RESPONSIBLE FOR DELIGHTING PROSPECTS
AND CUSTOMERS?
false - ANSWERS -TRUE OR FALSE? IS IT A RECOMMENDED BEST PRACTICE TO GATE AND
DELIVER MAJORITY OF YOUR CONTENT OVER LIVE CHAT?
Attract, engage, delight - ANSWERS -WHAT ARE THE STAGS OF INBOUND METHODOLOGY?;
Monetization - ANSWERS -FILL IN THE BLANK: INBOUND IS KNOWLEDGE ______?;
All departments - ANSWERS -WHICH DEPARTMENTS SHOULD BE INVOLVED IN CREATING
CONTENT
, You focus on bringing prospects and customers to your social pages or website through relevant
and helpful content - ANSWERS -WHAT OCCURS DURING THE ATTRACT STAGE OF INBOUND
METHODOLOGY?
The engage stage begins when a prospect or customer takes a desired action - ANSWERS -
WHEN DOES THE ENGAGE STAGE OF THE INBOUND METHODOLOGY BEGIN?
false - ANSWERS -TRUE OR FALSE? AS BUYING BEHAVIOR CHANGES, THE INBOUND PHILOSOPHY
WILL ALSO EVOLVE?
All of the above - ANSWERS -WHAT IS THE PURPOSE OF THE DELIGHT STAGE OF THE INBOUND
METHODOLOGY?
true - ANSWERS -TRUE OR FALSE? MOST BUYERS START RESEARCHING POTENTIAL SOLUTIONS
BEFORE THEY MEET WITH A SALESPERSON?
flywheel - ANSWERS -FILL IN THE BLANK: THE INBOUND METHODOLOGY IS A ________
current customer base - ANSWERS -FILL IN THE BLANK: YOUR _____ IS YOUR STRONGEST
ACQUISITION LEVER?
the only way to make your company operate like a flywheel is to use inbound techniques -
ANSWERS -WHAT IS THE RELATIONSHIP BETWEEN THE INBOUND METHODOLOGY AND THE
CONCEPT OF A FLYWHEEL?
movement through a funnel immediately stops when things stop flowing into the top of the
funnel - ANSWERS -WHICH OF THE FOLLOWING IS A PROBLEM WITH THINKING OF YOUR
BUSINESS AS A FUNNEL?
PRACTICE TEST QUESTIONS AND
ANSWERS8
it's the active research process someone goes through leading up to a purchase - ANSWERS -
WHAT IS THE BUYER'S JOURNEY?
consideration - ANSWERS -IF YOUR CONTENT IS FOCUSED ON THE DIFFERENT SOLUTIONS TO
YOUR BUYER PERSONA'S PROBLEM, WHERE WOULD THAT CONTENT FIT INTO THE BUYER'S
JOURNEY?
customer relationship management - ANSWERS -WHAT DOES CRM STAND FOR?
marketing, sales and services - ANSWERS -WHO IS RESPONSIBLE FOR DELIGHTING PROSPECTS
AND CUSTOMERS?
false - ANSWERS -TRUE OR FALSE? IS IT A RECOMMENDED BEST PRACTICE TO GATE AND
DELIVER MAJORITY OF YOUR CONTENT OVER LIVE CHAT?
Attract, engage, delight - ANSWERS -WHAT ARE THE STAGS OF INBOUND METHODOLOGY?;
Monetization - ANSWERS -FILL IN THE BLANK: INBOUND IS KNOWLEDGE ______?;
All departments - ANSWERS -WHICH DEPARTMENTS SHOULD BE INVOLVED IN CREATING
CONTENT
, You focus on bringing prospects and customers to your social pages or website through relevant
and helpful content - ANSWERS -WHAT OCCURS DURING THE ATTRACT STAGE OF INBOUND
METHODOLOGY?
The engage stage begins when a prospect or customer takes a desired action - ANSWERS -
WHEN DOES THE ENGAGE STAGE OF THE INBOUND METHODOLOGY BEGIN?
false - ANSWERS -TRUE OR FALSE? AS BUYING BEHAVIOR CHANGES, THE INBOUND PHILOSOPHY
WILL ALSO EVOLVE?
All of the above - ANSWERS -WHAT IS THE PURPOSE OF THE DELIGHT STAGE OF THE INBOUND
METHODOLOGY?
true - ANSWERS -TRUE OR FALSE? MOST BUYERS START RESEARCHING POTENTIAL SOLUTIONS
BEFORE THEY MEET WITH A SALESPERSON?
flywheel - ANSWERS -FILL IN THE BLANK: THE INBOUND METHODOLOGY IS A ________
current customer base - ANSWERS -FILL IN THE BLANK: YOUR _____ IS YOUR STRONGEST
ACQUISITION LEVER?
the only way to make your company operate like a flywheel is to use inbound techniques -
ANSWERS -WHAT IS THE RELATIONSHIP BETWEEN THE INBOUND METHODOLOGY AND THE
CONCEPT OF A FLYWHEEL?
movement through a funnel immediately stops when things stop flowing into the top of the
funnel - ANSWERS -WHICH OF THE FOLLOWING IS A PROBLEM WITH THINKING OF YOUR
BUSINESS AS A FUNNEL?
