ESB V.2 EXAM 2 SOLVED 100% CORRECT!!

ESB V.2 EXAM 2 SOLVED 100% CORRECT!! In general, which two characteristics define a "small" business? (Choose two) Fewer then 1,500 employees AND Less than $35.5 million revenue Classify each of the following businesses as either Physical or Digital. Physical: - Bakery in your community - Hair salon that makes appointments online Digital: - Online store that dropships camping gear - Bookstore on Amazon that sells eBooks You need to create a legal structure for your small business. You have plans for it to grow and hope in the future to sell shares to the public. Your startup partners are citizens of Mexico and Japan. You do not want to be personally responsible for business liabilities. Which legal structure should you set up for your business? C-Corporation Match each business management role to its corresponding description. To answer, move each role from the list on the left to its description on the right. COO: Oversees the day-to-day administrative functions of a business; second in command. CIO: Develops policies and structures to protect company data. CFO: Creates budgets, analyzes financial data, and forecasts company profits. CEO: The highest-ranking employee in the company; reports to the board of directors. You own a lawn care business. You have employees who work long hours laboring in good weather, often exceeding 40 hours per week. They also work short hours when the weather is bad, sometimes they can't work at all. You do all of the sales for your business. Which two types of compensation would be appropriate for these landscape employees? Salary & Hourly Match each Stage of the Business Life Cycle to its corresponding description. To answer, move each stage from the list on the left to its description on the right. Maturity: The business is separate from the owner with responsibilities delegated to staff. A business in this stage usually commands a considerable share of the market and may even be a household name. Success: Company is stable and profitable. Takeoff: Expansion strategies are implemented, and investment is balanced with potential. Survival of the Fittest: Focus shifts to revenue, expenses, and growth. Cashflow is the major issue. Existence: The business introduces itself to the market and attempts to catch the attention of potential customers. For each statement about the Design Thinking Process, select True or False. True: - Assumptions are challenged and ideas are created in the Ideate phase. - Problem statements are written in the Define phase. False: - The Empathize phase tests solutions to users' problems. - Building Prototypes is the final phase of the Design Thinking Process. Which of these is a characteristic of a successful entrepreneur mindset? Doesn't give up easily Which is one of the greatest risks of being an entrepreneur? Financial instability What is a primary benefit of starting a new business without purchasing a franchise or buying an existing business? Developing your own rules A rancher is preparing to retire. He is considering selling half of his land and giving the other half to his children. He hears that development for a ski resort was just approved on land adjacent to his property. Which viable business opportunity does the retiring rancher foresee? An increase in land value Complete the sentence about business documents by selecting the correct option from each dropdown list. A _____ is a multi-page document describing and detailing a business. A slide presentation for potential investors that summarizes of the key items of a business is called a _____. A _____ is a single-page business summary template that was created by Ash Maurya. Blank 1: Business Plan Blank 2: Pitch Deck Blank 3: Lean Canvas Which three components are characteristics of a Pitch Deck? (Choose three) - Used to Get Investors Attention - 10-20 Slides - Highly Visual For each statement about trademarks, trade secrets, copyrights, and patents, select True or False. True: - Trade Secrets are confidential information which may be sold or licensed. - A Trademark protects a brand name. False: - A Copyright is used to protect a company logo. - A Patent is used to protect an original work, like music. You downloaded several of your favorite songs and used them in an ad to promote your product on social media sites. The ad was rejected because of the songs you chose. You are told that you violated Fair Use copyright. Which three factors used to evaluate Fair Use copyright? (Choose three) Purpose of your use. Effect of your use on the potential market of the work copied. Amount of the work copied. Match each Pricing Strategy to its corresponding description. To answer, move each strategy from the list on the left to its description on the right. Economy Pricing: Prices that targeting customers looking to save as much money as possible Bundle Pricing: Pair several products together and selling them for less money than each would be individually Market Penetration: Setting prices low until after a reliable customer base is established, then raising prices Price Skimming: Setting high prices when a product is introduced and then gradually lowering the price