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![Research on the Perceptual Differences between Genders and Its Implications on Marketing Communication](/docpics/5bb3d67669570_460092.jpg)
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Research on the Perceptual Differences between Genders and Its Implications on Marketing Communication
- Ensayo • 22 páginas • 2018
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This study analyses how perceptual differences between genders has reflection on marketing strategies particularly marketing communication. After reviewing existed literature, it became clear that there is huge gap especially for developing countries in the research area which combine economic and social factors and analyze them in reciprocal manner which create further problems in both spheres. Authors conducted primary and secondary research and analyzed data through perceptual and affective ...
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Research on the Perceptual Differences between Genders and Its Implications on Marketing Communication
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This study analyses how perceptual differences between genders has reflection on marketing strategies particularly marketing communication. After reviewing existed literature, it became clear that there is huge gap especially for developing countries in the research area which combine economic and social factors and analyze them in reciprocal manner which create further problems in both spheres. Authors conducted primary and secondary research and analyzed data through perceptual and affective ...
$3.49
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![Verkoop je kennis op stuvia](https://www.stuvia.com/hosted-imgs/app/stock-fotos/banner_seller_big.jpg)
Y así es como ganas dinero extra
¿Sabías que, de media, un vendedor en Stuvia gana 76 euros al mes con la venta de recursos de estudio? Hmm, pista, pista. Descubre todo sobre cómo ganar en Stuvia
¿Sabías que, de media, un vendedor en Stuvia gana 76 euros al mes con la venta de recursos de estudio? Hmm, pista, pista. Descubre todo sobre cómo ganar en Stuvia