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Examen
Personal Selling Exam #1 Questions & Answers
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---18octubre 20242024/2025A+
- 1. The definition of __________________ is: The communication of information to unselfishly persuade a prospective customer to buy something 
a) Persuasion 
b) Sales management 
c) Personal selling 
d) Promotion 
e) Public relations - ANSWERSc) Personal selling 
 
2. Which of the following statements is false? 
a) Generally, salespeople receive less day-to-day supervision than others in the company. 
b) Generally, salespeople have less autonomy than others in the company. 
c) Salespeople have to...
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