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Com178 Exam 1 Illinois State University Questions and Answers|2025 Update|100% Correct
Demographics - ANSWER-They are common characteristics of human populations 
some examples are home town, major, year in school, etc. 
Psycho graphics - ANSWER-Audience segmentation based on values, beliefs, 
interests, and choices. Because of social media, we have closer connections in the 21st 
century than we ever did before. 
PLU's and opinion leaders - ANSWER-People are influences by People Like Us (PLU)= 
which is because we tend to follow things that relate to us so if a mom sees anothe...
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Illinois State University Package Deal With Latest Pack Solutions
Illinois State University Package Deal With Latest Pack Solutions