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ESB 1315
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Gestion de patrimoine 3
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Marketing européen 1
Último contenido ESB
ESB Formulas Study Guide Questions with complete solution 2024 Customer Acquisition Cost - correct answer (Marketing expenses + Sales expenses) divided by the number of new customers for the period. 
 
Selling Price - correct answer cost x desired profit margin + cost 
 
Net Income - correct answer Income - Cost of Goods and Expenses 
 
Gross Income - correct answer Income- Cost of goods 
 
Income tax expense - correct answer Profit x Tax 
 
Break-even Point - correct answer Total ex...
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ESB EXAM 2 STUDY GUIDE Question and answers 100% correct 2024 Economy Pricing - correct answer Prices that targeting customers looking to save as much money as possible. 
 
What business scenario fits the definition of a small business, according to the SBA? - correct answer A fast food restaurant that is independently owned and operated 
 
You need to create a legal structure for you small business. You have plans for it to grow and hope in the future to sell shares to the public. Your star...
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ESB EXAM 1 STUDY GUIDE Question and answers rated A+ 2024 Products that are bulky, large in size, and technically complicated are usually sold through multiple handlers before reaching the end customer - correct answer False 
 
The owner of a landscaping business has noticed that none of his competitors are including ponds or other water features in the gardens they create. The landscaper wants to determine the viability of his business opportunity. 
What should this entrepreneur do FIRST bef...
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ESB Domain 4 Questions with complete solution 2024 Balance Sheet 
A document that compares assets to liabilities plus owner's equity. 
 
 
Income Statement 
A financial statement that details a business's revenue and expenses for a given period. 
 
 
Break-Even Point 
The point where a business's revenue matches its expenses over a given period. 
 
 
Profit Margin 
The net profit the company wants to make from the sale and is usually represented using a percentage. 
 
 
Asset
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ESB Domain 2 Question and answers correctly solved 2024 Customer 
An individual or business that purchases goods and services from a business. 
 
 
Value Proposition 
A promise of value that a company makes about their product or service that makes it attractive to customers. 
 
 
Primary Data 
First-hand research like surveys, interviews, and statistical data. 
 
 
Secondary Data 
Data that may contain personal bias like company newsletters and academic journals. 
 
 
Target Market 
The group o...
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ESB Domain 1 Question and answers correctly solved 2024 Profit 
The amount of financial gain from a business. 
 
 
Risk 
The possibility of something negative happening. In the context of a small business, the possibility of a loss of time and money. 
 
 
B2C 
A business-to-consumer transaction. 
 
 
C Corporation 
A business structure that allows the company to pass its income, losses, deductions, and credits through its shareholders to decrease their taxation. 
 
 
S Corporation 
A type of bus...
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ESB certification vocabulary Question and answers rated A+ 2024 Break Even Formula - correct answer To calculate the break-even point in units use the formula: Break-Even point (units) = Fixed Costs ÷ (Sales price per unit - Variable costs per unit) or in sales dollars using the formula: Break-Even point (sales dollars) = Fixed Costs ÷ Contribution Margin. 
 
Driving Sales - correct answer the largest automotive marketing resource and car dealer social network, providing industry best prac...
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ESB Certification Test Question and answers correctly solved 2024 
What are six characteristics of an entrepreneurs? - correct answer Enthusiasm, Determination, Creativity, Responsible, Disciplined, and Honest 
 
Successful entrepreneurs typically possess what three characteristics? - correct answer Tenacious, Responsible, and Adaptable 
 
What characteristic would be beneficial to an entrepreneur? - correct answer Doesn't give up easily 
 
What characteristic might cause a business to f...
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ESB Certification Test Question and answers verified to pass 2024 Entrepreneurship - correct answer Setting up business with the aim to make profit. 
 
B2B (business-to-business) - correct answer Sells products and services directly to other businesses. Normally requires a sales tax exemption certificate from the buyer. 
 
B2C (business-to-consumer) - correct answer Sells products and services directly to customer for personal use. 
 
Small buisness - correct answer A small business is ...
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ESB Certification Practice 1 Questions with complete solution 2024 Nonprofit - correct answer A type of business that has no owner and the money they make goes back into the business, they do not pay Federal US taxes 
 
Marketing Plan - correct answer a written plan that outlines a company's marketing strategies 
 
Angel investor - correct answer An investor who provides funding to a business for a stake in the business in return. 
 
C Corporation - correct answer A business structure t...
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