Tarjetas de estudio
Questions Case 6 Patient involvement in healthcare decisions
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Explain the full-profile approach as a form of conjoint analysis
Explain the full-profile approach as a form of conjoint analysis
Respondents are presented with complete descriptions of hypothetical products that include a specified level for each attribute
Explain what choice-based conjoint analysis does
Explain what choice-based conjoint analysis does
Choice-based conjoint analysis derives preference data based on respondents' answers to a series of choice tasks
What are pro's and cons of best worst scaling?
What are pro's and cons of best worst scaling?
format is easy to understand
can handle a large set of attributes
can be administered over the phone
- not well suited to examining values attached to differences in probabilities of specific risks or benefits
- does not generate preferences for competing options
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