CSFRST 2300 EXAM 4 questions with
complete solutions
What Technology Trends are Meaningful
for Branding? - ANS ✔✔Virtual Reality
Augmented Reality
Artificial Intelligence
Wearable Devices
Gamification
Virtual Reality - ANS ✔✔A computer-simulated environment that can be a simulation of the real
world or an imaginary world
What can Virtual Reality do for a brand? - ANS ✔✔Facilitate storytelling
Sample a product/ preview offers
Increase excitement
Substitute e-commerce platforms
Enhances brand experience
augmented reality - ANS ✔✔the viewing of the physical world with computer-generated layers
of information added to it
, What can Augmented Reality do for a Brand? - ANS ✔✔Changes the way brand communicates
its identity
Revolutionizes in-store brand experience
Brings a retail store at home
Makes products interactive
artificial intelligence - ANS ✔✔A simulation of human intelligence based on algorithms that
allow a computer to learn, sense, reason, and act
What can Artificial Intelligence do for a Brand? - ANS ✔✔redict consumer behavior and trends
Collect data and make personalized offers
Create and design marketing content
Even products
One-to-one customer communications
Wearable Devices - ANS ✔✔Sophisticated technologies that combine sensors (voice,
movement, facial), recorders, GPS, and wireless technology.
What can wearable devices do for a brand? - ANS ✔✔Track and record consumer's activity
complete solutions
What Technology Trends are Meaningful
for Branding? - ANS ✔✔Virtual Reality
Augmented Reality
Artificial Intelligence
Wearable Devices
Gamification
Virtual Reality - ANS ✔✔A computer-simulated environment that can be a simulation of the real
world or an imaginary world
What can Virtual Reality do for a brand? - ANS ✔✔Facilitate storytelling
Sample a product/ preview offers
Increase excitement
Substitute e-commerce platforms
Enhances brand experience
augmented reality - ANS ✔✔the viewing of the physical world with computer-generated layers
of information added to it
, What can Augmented Reality do for a Brand? - ANS ✔✔Changes the way brand communicates
its identity
Revolutionizes in-store brand experience
Brings a retail store at home
Makes products interactive
artificial intelligence - ANS ✔✔A simulation of human intelligence based on algorithms that
allow a computer to learn, sense, reason, and act
What can Artificial Intelligence do for a Brand? - ANS ✔✔redict consumer behavior and trends
Collect data and make personalized offers
Create and design marketing content
Even products
One-to-one customer communications
Wearable Devices - ANS ✔✔Sophisticated technologies that combine sensors (voice,
movement, facial), recorders, GPS, and wireless technology.
What can wearable devices do for a brand? - ANS ✔✔Track and record consumer's activity
