BANK ACCURATE REAL EXAM WITH
COMPLETE QUESTIONS TESTING
VERSION AND A STUDY GUIDE |
EXPERTLY VERIFIED FOR
GUARANTEED PASS
Which of the following is the most effective prospecting
strategy?
a. Research a few select prospects and establish a
meeting to learn more about their needs
b. Join and become a leader at the local chamber of
commerce
c. Select a group of prospects who have similar
backgrounds and send each a newsletter on a monthly
basis
d. Identify a large group of potential service purchasers
and invite them to an educational seminar -
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,....ANSWER...Research a few select prospects and
establish a meeting to learn more about their needs
The go/no process should be used to:
a. evaluate a project's profitability
b. determine how a client will pay
c. develop a marketing plan
d. evaluate project leads from technical staff -
....ANSWER...evaluate a project's profitability
The most factual source of information to learn about key
people within a prioritized prospect companies is:
a. Wikipedia
b. Google
c. Dun and Bradstreet
d. Company annual report - ....ANSWER...Dun and
Bradstreet
What are the two major parameters for screening and
classifying projects?
a. high profile and capacity to do the job
b. Trustworthiness and quantity of work
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,c. Volume of work and compatibility with your
form
d. financial history and Duns rating -
....ANSWER...Volume of work and compatibility with
your form
To build a firm that is reliable, credible, trustworthy and
responsible, which of the following steps would be most
critical?
a. including updates on ethical issues in all management
reports
b. publicizing the firm's philosophy and intent, both
internally and externally
c. incorporating ethical behavior into the firm's mission
statement
d. monitoring staff and holding them accountable -
....ANSWER...Monitoring staff and holding them
accountable
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, In a multi office professional services firm, teamwork can
best be enhanced by:
a. clarifying management expectations
b. building ongoing personal relationships
c. sharing common software platforms
d. communicating the firm's goals and mission -
....ANSWER...building ongoing personal relationships
What is the proper formula used to determine the net
multiplier?
a. revenue divided by direct labor
b. charge out rate divided by hourly rate
c. overhead costs divided by direct labor
d. total direct labor divided by total labor -
....ANSWER...revenue divided by total labor
In training technical staff to become effective account
managers, which of the following is most important for
them to know?
a. project fit in the overall marketing plan
b. firm's hit rate ratio by project type
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