1
CPSM Study Group - Domain 4 TEST - SMPS OK rev
Questions with Answers (100% Correct Answers)
A firm must have a go/no-go process to evaluate an RFP so that the
firm can:
a. determine whether the client knows the competition
b. evaluate whether the marketing budget includes the cost of proposal
preparation
c. honestly and objectively analyze the probability of successfully
securing the job
d. successfully understand the firm's strengths and weaknesses
Answer: c. honestly and objectively analyze the probability of
successfully securing the job
Source: Proposals, SMPS Core Series, Ruth Wallace and Meredith
Wargo, SMPS, 1991, p. 4.
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,2
Domain 4
The most important component in preparing for a successful
presentation is:
a. knowledge of the industry
b. developing a strategy
c. appropriate graphics
d. experience with the firm Answer: b. developing a strategy
Source: Presentations, SMPS Core Series, Kay Lentz and Mary Rauch,
SMPS, 1991, p. 3.
Domain 4
When choosing subconsultants for a project team, what is the most
important question that should be asked?
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, 3
a. Do they fit well with the team and the project?
b. Are they local?
c. Are they on other teams?
d. Have we worked with them before? Answer: a. Do they fit well with
the team and the project?
Source: Proposals That Make the Shortlist, AEMJ, 1995, pp. 2-3.
Domain 4
The purpose of a proposal cover letter is to:
a. communicate the team's unique competitive advantages
b. summarize the project team's expertise
c. express the firm's enthusiasm for the project
d. clearly explain the proposal package being submitted Answer: a.
communicate the team's unique competitive advantages
© 2025 All rights reserved
CPSM Study Group - Domain 4 TEST - SMPS OK rev
Questions with Answers (100% Correct Answers)
A firm must have a go/no-go process to evaluate an RFP so that the
firm can:
a. determine whether the client knows the competition
b. evaluate whether the marketing budget includes the cost of proposal
preparation
c. honestly and objectively analyze the probability of successfully
securing the job
d. successfully understand the firm's strengths and weaknesses
Answer: c. honestly and objectively analyze the probability of
successfully securing the job
Source: Proposals, SMPS Core Series, Ruth Wallace and Meredith
Wargo, SMPS, 1991, p. 4.
© 2025 All rights reserved
,2
Domain 4
The most important component in preparing for a successful
presentation is:
a. knowledge of the industry
b. developing a strategy
c. appropriate graphics
d. experience with the firm Answer: b. developing a strategy
Source: Presentations, SMPS Core Series, Kay Lentz and Mary Rauch,
SMPS, 1991, p. 3.
Domain 4
When choosing subconsultants for a project team, what is the most
important question that should be asked?
© 2025 All rights reserved
, 3
a. Do they fit well with the team and the project?
b. Are they local?
c. Are they on other teams?
d. Have we worked with them before? Answer: a. Do they fit well with
the team and the project?
Source: Proposals That Make the Shortlist, AEMJ, 1995, pp. 2-3.
Domain 4
The purpose of a proposal cover letter is to:
a. communicate the team's unique competitive advantages
b. summarize the project team's expertise
c. express the firm's enthusiasm for the project
d. clearly explain the proposal package being submitted Answer: a.
communicate the team's unique competitive advantages
© 2025 All rights reserved
