CHIA CERTIFICATION TEST PAPER UPDATED QUESTIONS
AND ANSWERS GRADED A+
✔✔Which two geographic categories are the most important for a hotel GM?
a. Region and Market
b. Market and Tract/Sub-Market
c. Region and Tract/Sub-Market
d. Country and Tract/Sub-Market - ✔✔b. Market and Tract/Sub-Market
✔✔Markets and tracts are created based on what two determining factors?
a. Geographic size and population
b. Geographic size and participation
c. Number of hotels and participation
d. Number of hotels and population - ✔✔c. Number of hotels and participation
✔✔Which is a true statement regarding Tracts?
a. Tracts are referred to as Sub-Markets outside of North America
b. Tracts are never used to represent a city in rural markets
c. Tracts are geographic sub-divisions of a Region
d. A country will never have more than 100 Tracts - ✔✔a. Tracts are referred to as Sub-
Markets outside of North America
✔✔Changes to how Markets and Tracts are geographically defined are made how
often?
a. Monthly
b. Annually
c. Every five years
d. No regular schedule - ✔✔b. Annually
✔✔Which two non-geographic categories are the most important for a hotel GM?
a. Scale and Class
b. Scale and Location
c. Location and Type
d. Class and Type - ✔✔a. Scale and Class
✔✔How many Scale categories are there compared to Class categories?
a. 6 Scale categories and 6 Class categories
b. 6 Scale categories and 7 Class categories
c. 7 Scale categories and 6 Class categories
,d. 7 Scale categories and 7 Class categories - ✔✔c. 7 Scale categories and 6 Class
categories
✔✔Which one of the following is an accurate statement regarding Scale and Class
groups and a single chain?
a. A Ritz Carlton hotel in the US can be in one Scale group and a Ritz Carlton hotel in
Japan can be in a different Scale group
b. A Ritz Carlson hotel in the US can be in one Class group and a Ritz Carlton hotel in
Japan can be in a different Class group
c. A Ritz Carlton hotel will always be in the same Scale and Class groups in every
country throughout the world
d. Ritz Carlton may choose which Scale and which Class they are in - ✔✔c. A Ritz
Carlton hotel will always be in the same Scale and Class groups in every country
throughout the world
✔✔Which one of the following is an accurate statement regarding Class groups?
a. The names of the Class group are very different than the names of the Scale groups
b. Class groups are more popular and relevant in North America rather than outside
North America
c. Independent hotels are slotted into Class groups based upon the ADR of the
independent hotel compared to the chain hotels in the same market
d. Once an independent hotel is slotted into a Class group, it will never change - ✔✔c.
Independent hotels are slotted into Class groups based upon the ADR of the
independent hotel compared to the chain hotels in the same market
✔✔Which one of the following is NOT a Location Category used by the hotel industry?
a. Airport
b. Suburban
c. Oceanfront
d. Urban - ✔✔c. Oceanfront
✔✔Which is NOT a valid non-geographic category?
a. Extended Stay
b. Boutique
c. Guest Satisfaction Rating
d. Destination Resort - ✔✔c. Guest Satisfaction Rating
✔✔Benchmarking in the hotel industry takes place at what level?
a. Property level for an individual hotel versus their Competitive Set
b. Corporate level for a hotel company, for example one brand versus others
, c. Geographic level for tourism organizations, for example city versus comparable cities
d. All of the above levels - ✔✔d. All of the above levels
✔✔Comp sets are used for many purposes in hotel operations, which of the following is
one of these purposes?
a. Comp sets can be used to aid the sales and marketing departments in determining
the effectiveness of various pricing decisions
b. Comp sets can be used in management contracts for performance requirements
c. Comp sets can have an effect on a general managers compensation
d. All of the above are examples of how comp sets are used - ✔✔d. All of the above are
examples of how comp sets are used
✔✔The four key considerations when creating a Competitive Set are?
a. Participation, Proximity, Policy and Product
b. Participation, Proximity, Pricing and Product
c. Participation, Parking, Policy and Pricing
d. Participation, Perimeter, Pool and Pricing - ✔✔b. Participation, Proximity, Pricing and
Product
✔✔All of the following are good reason for a hotel to have an additional competitive set,
except which one?
a. Have a local competitive set based upon geography and another based upon a
special feature or niche, for example: waterpark, boutique, or conference
b. Have different sets for weekday/weekend or group/transient business
c. Have one set that you can easily beat and another which is a realistic target
d. Different entities may not agree, for example, chain versus management company -
✔✔c. Have one set that you can easily beat and another which is a realistic target
✔✔When can a competitive set be created?
a. A competitive set may be created once the hotel has opened
b. A competitive set may be created while the hotel is under construction
c. A competitive set may be created on the one year anniversary of a hotel's opening
d. A competitive set may be created three months before a hotel opens - ✔✔b. A
competitive set may be created while the hotel is under construction
✔✔Who creates a competitive set for a chain hotel?
a. Only the General Manager
b. Only the Revenue Manager
c. Only the Sales and Marketing Managers
AND ANSWERS GRADED A+
✔✔Which two geographic categories are the most important for a hotel GM?
a. Region and Market
b. Market and Tract/Sub-Market
c. Region and Tract/Sub-Market
d. Country and Tract/Sub-Market - ✔✔b. Market and Tract/Sub-Market
✔✔Markets and tracts are created based on what two determining factors?
a. Geographic size and population
b. Geographic size and participation
c. Number of hotels and participation
d. Number of hotels and population - ✔✔c. Number of hotels and participation
✔✔Which is a true statement regarding Tracts?
a. Tracts are referred to as Sub-Markets outside of North America
b. Tracts are never used to represent a city in rural markets
c. Tracts are geographic sub-divisions of a Region
d. A country will never have more than 100 Tracts - ✔✔a. Tracts are referred to as Sub-
Markets outside of North America
✔✔Changes to how Markets and Tracts are geographically defined are made how
often?
a. Monthly
b. Annually
c. Every five years
d. No regular schedule - ✔✔b. Annually
✔✔Which two non-geographic categories are the most important for a hotel GM?
a. Scale and Class
b. Scale and Location
c. Location and Type
d. Class and Type - ✔✔a. Scale and Class
✔✔How many Scale categories are there compared to Class categories?
a. 6 Scale categories and 6 Class categories
b. 6 Scale categories and 7 Class categories
c. 7 Scale categories and 6 Class categories
,d. 7 Scale categories and 7 Class categories - ✔✔c. 7 Scale categories and 6 Class
categories
✔✔Which one of the following is an accurate statement regarding Scale and Class
groups and a single chain?
a. A Ritz Carlton hotel in the US can be in one Scale group and a Ritz Carlton hotel in
Japan can be in a different Scale group
b. A Ritz Carlson hotel in the US can be in one Class group and a Ritz Carlton hotel in
Japan can be in a different Class group
c. A Ritz Carlton hotel will always be in the same Scale and Class groups in every
country throughout the world
d. Ritz Carlton may choose which Scale and which Class they are in - ✔✔c. A Ritz
Carlton hotel will always be in the same Scale and Class groups in every country
throughout the world
✔✔Which one of the following is an accurate statement regarding Class groups?
a. The names of the Class group are very different than the names of the Scale groups
b. Class groups are more popular and relevant in North America rather than outside
North America
c. Independent hotels are slotted into Class groups based upon the ADR of the
independent hotel compared to the chain hotels in the same market
d. Once an independent hotel is slotted into a Class group, it will never change - ✔✔c.
Independent hotels are slotted into Class groups based upon the ADR of the
independent hotel compared to the chain hotels in the same market
✔✔Which one of the following is NOT a Location Category used by the hotel industry?
a. Airport
b. Suburban
c. Oceanfront
d. Urban - ✔✔c. Oceanfront
✔✔Which is NOT a valid non-geographic category?
a. Extended Stay
b. Boutique
c. Guest Satisfaction Rating
d. Destination Resort - ✔✔c. Guest Satisfaction Rating
✔✔Benchmarking in the hotel industry takes place at what level?
a. Property level for an individual hotel versus their Competitive Set
b. Corporate level for a hotel company, for example one brand versus others
, c. Geographic level for tourism organizations, for example city versus comparable cities
d. All of the above levels - ✔✔d. All of the above levels
✔✔Comp sets are used for many purposes in hotel operations, which of the following is
one of these purposes?
a. Comp sets can be used to aid the sales and marketing departments in determining
the effectiveness of various pricing decisions
b. Comp sets can be used in management contracts for performance requirements
c. Comp sets can have an effect on a general managers compensation
d. All of the above are examples of how comp sets are used - ✔✔d. All of the above are
examples of how comp sets are used
✔✔The four key considerations when creating a Competitive Set are?
a. Participation, Proximity, Policy and Product
b. Participation, Proximity, Pricing and Product
c. Participation, Parking, Policy and Pricing
d. Participation, Perimeter, Pool and Pricing - ✔✔b. Participation, Proximity, Pricing and
Product
✔✔All of the following are good reason for a hotel to have an additional competitive set,
except which one?
a. Have a local competitive set based upon geography and another based upon a
special feature or niche, for example: waterpark, boutique, or conference
b. Have different sets for weekday/weekend or group/transient business
c. Have one set that you can easily beat and another which is a realistic target
d. Different entities may not agree, for example, chain versus management company -
✔✔c. Have one set that you can easily beat and another which is a realistic target
✔✔When can a competitive set be created?
a. A competitive set may be created once the hotel has opened
b. A competitive set may be created while the hotel is under construction
c. A competitive set may be created on the one year anniversary of a hotel's opening
d. A competitive set may be created three months before a hotel opens - ✔✔b. A
competitive set may be created while the hotel is under construction
✔✔Who creates a competitive set for a chain hotel?
a. Only the General Manager
b. Only the Revenue Manager
c. Only the Sales and Marketing Managers
