UTK cci 150 final exam Questions AND Correct Answers
a judge in a patent trial said this person would earn royalties
for inventing TV - ✔✔Farnsworth, the Idaho farm boy
about 90% of all American magazines fall into this category -
✔✔non consumer magazines
an example of this term would be the following: words chosen
by people who organize information to allow for more exact
searching and better results - ✔✔controlled vocabulary
CMS stands for? this allows users to post online without
knowing special code or owning special software - ✔✔content
management system
CMYK, or how color is defined for printing -
✔✔cyan/magenta/yellow/black
CPM stands for this, which is only effective if you can use it to
reach your target audience - ✔✔cost per thousand
, each of these is a part of an objective statement in advertising
- ✔✔task, time frame, audience and amount of change
he was the first inventor to successfully create a wireless
telegraph - ✔✔Marconi
HTTP or the protocol through which web browsers and servers
find each other - ✔✔hypertext transfer protocol
humans use this method to decide how they will say or
otherwise communicate a message - ✔✔coding
in this trend, American consumers feeling less loyal to specific
news sources than their grandparents did -
✔✔commoditization
in this type of culture, people feel a need to get to know one
another personally and establish trust before doing business -
✔✔collectivist culture
a judge in a patent trial said this person would earn royalties
for inventing TV - ✔✔Farnsworth, the Idaho farm boy
about 90% of all American magazines fall into this category -
✔✔non consumer magazines
an example of this term would be the following: words chosen
by people who organize information to allow for more exact
searching and better results - ✔✔controlled vocabulary
CMS stands for? this allows users to post online without
knowing special code or owning special software - ✔✔content
management system
CMYK, or how color is defined for printing -
✔✔cyan/magenta/yellow/black
CPM stands for this, which is only effective if you can use it to
reach your target audience - ✔✔cost per thousand
, each of these is a part of an objective statement in advertising
- ✔✔task, time frame, audience and amount of change
he was the first inventor to successfully create a wireless
telegraph - ✔✔Marconi
HTTP or the protocol through which web browsers and servers
find each other - ✔✔hypertext transfer protocol
humans use this method to decide how they will say or
otherwise communicate a message - ✔✔coding
in this trend, American consumers feeling less loyal to specific
news sources than their grandparents did -
✔✔commoditization
in this type of culture, people feel a need to get to know one
another personally and establish trust before doing business -
✔✔collectivist culture
