Design - -An interpretation of a style bright in a shiny vinyl, satin, or high gloss enamel
paint seems subdued in a rough wool, a suede,
or a stucco wall finish (p. 49). Why this could be a
Style - -Characteristics of a garment that problem? - -If a one-color outfit combines
makes it different from other garments. fabrics with different textures (e.g., shiny leather,
wool tweed, and silk satin), it will be extremely
difficult to have all colors match.
Fashion - -A style that is accepted by the
majority in a consumer group at a given time.
T/F: By introducing his new look , Dior has
accelerated the course of fashion. - -True
Taste - -A dominating opinion of what is
attractive and appropriate (or not) for different
occasions T/F: Some fashions on the markdown racks of a
successful department store would be located at
the decline stage of the fashion cycle. - -
T/F: In fashion history, silhouette changes Markdowns: True
happen gradually over time. - -Silhouette
changes: True
T/F: A style is always a style, whether or not it is
in fashion. - -Styles: True
Blue jeans illustrate the concept of "classic"
fashion for all of the following reasons EXCEPT -
-Usually the fashion cycle of blue jeans T/F: Designers and retailers force fashion on
shows a rapid rise and rapid decline consumers, who have no other choice but
accepting the new trends. - -Designers and
YES- Blue jeans are a simple design, they have Retailers: False
had acceptance by many people and by many
socio-cultural groups in contemporary society for
a long time, it has been possible to continually T/F: Merchandising is the planning involved in
update the basic styling of jeans, blue jeans can getting the right merchandise, at the right price, in
be found in all price lines the right quantities, in the right location, with the
right sales promotion, at the right time. - -
Merchandising: True
T/F: A fashion trend cannot be reversed by using
extensive promotions. - -True
Silhouette - -An overall outline, or shape, of
a garment
The components of fashion which are changed
to create a new fashion are - -Color,
silhouette, details, texture Color - -This component is a key factor in
apparel selection process
Anyone who has tried to match colors soon
discovers that a color that appears extremely Details - -Individual design elements that
, AMD 131 Midterm Exam Test Questions and Answers Rated A
give a silhouette its shape
Which of the following statements about fabs is
accurate? - -A typical cycle for a fad is
Texture - -Defines the look and feel of a rapid rise, a brief culmination, and an even more
material from which a garment is made rapid decline
T/F: To be considered a fashion, an article of Where on the fashion cycle would fashion
clothing must be accepted by the majority of a innovators most likely be located? - -
given group. - -To be considered fashion: Introduction stage
True
Which of the following does not refer to
In the fashion cycles illustrated in the figure silhouette? - -Ruffled or pleated
below, the horizontal line beneath each cycle
measures (x-axis) - -How long the fashion Does- straight or tubular, bell-shaped or bouffant,
lasted bustle or back-fullness
"Fashion is evolutionary, not revolutionary" is Which of the following factors has influenced the
best explained by which of the following rate of fashion change? - -All of the above
statements? - -Fashions tend to change have influenced the rate of fashion change:
gradually modern communications, invention of the sewing
machine and man-made fibers, live TV coverage
of events around the world, a larger more affluent
Fashion _____________. - -indicates the middle class with money to spend
spirit of the time AND influences the spirit of the
time
Which of the following is not a part of marketing?
- -Production
T/F: Extensive advertising efforts cannot reverse
the trend of a fashion that is declining in Are: buying, selling, sales promotion, research
popularity. - -Extensive advertising: True
Victorian era dress is known for (select four) -
The same color will appear the brightest if a -Hoop skirts, corsets, femininity,
garment is made of _________. - -Silk conservatism
Satin
This designer is considered to be the father of
T/F: This season's haute couture collection by a haute couture fashion. - -Worth
top Paris designer would be located at the rise
stage of the fashion cycle. - -Haute
Couture: False Little black dress is accredited to - -Chanel