Page | 1
WGU C954 FINAL EXAM PREP QUESTIONS AND
ANSWERS LATEST UPDATED 2025/2026 GRADED
A+.
1. A company has tasked the IT manager with installing communication
e-business tools.
Which unified communication component will provide real-time
responses?
A. Email
B. Webinar
C. Instant messaging
D. Podcasting - correct answer - C. Instant messaging
2. Which software allows a company to track its end users' shopping and
buying behaviors to help increase loyalty, retention, and profits?
A. Customer relationship management
B. Content management system
C. Enterprise resource planning
D. Suite ticketing - correct answer - A. Customer relationship
management
3. A marketing department has a goal to increase customer satisfaction.
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Which two primary operational customer relationship management
(CRM) technologies can help achieve this goal? Choose 2 answers.
A. List generator
B. Cross-selling or upselling
C. Uplift modeling
D. Data mining - correct answer - A. List generator B. Cross-selling or
upselling
4. A company needs to manage the creation, storage, editing, and
publication of its website content. It needs a tool that includes
web-based publishing, search, navigation, and indexing to
organize information. Which tool should the company use?
A. Customer relationship management
B. Enterprise resource planning
C. IT incident management
D. Content management system - correct answer - D. Content
management system
5. What is used in IT to identify and analyze daily business activities
such as payroll?
A. Executive information systems
B. Managerial support systems
C. Transaction processing systems
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D. Decision support systems - correct answer - C. Transaction
processing systems
6. A company wants to bring production closer to customers, eliminating
steps in the supply chain by using inexpensive types of hardware
business tools.
Which item best promotes mass customization, small production
batches, and consumable inventory and also allows customer
feedback?
A. RFID tags
B. Drones
C. Robotics
D. 3D printers - correct answer - D. 3D printers
8. What are two extended enterprise resource planning (ERP)
components???Choose 2 answers.
A. Accounting
B. Business intelligence
C. Finance
D. Customer relationship management - correct answer - B. Business
intelligence
E. Customer relationship management
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9. What is a function of analytical customer relationship management
(CRM)?
A. It supports back-office operations and strategic analysis, and it
includes all systems that do not deal directly with the customers.
B. It is used to create list generators, manage campaigns, and aid in
cross-selling and upselling.
C. It supports traditional transactional processing for day-to-day front-
office operations or systems that deal directly with the customers.
D. It connects disparate systems. - correct answer - A. It supports back-
office operations and strategic analysis, and it includes all systems
that do not deal directly with the customers.
10. Organizations are discovering a wave of other key business areas
where it is beneficial to take advantage of building strong
relationships.
Which emerging areas in customer relationship management (CRM)
include other relationship management tools?
A. Supplier relationship management (SRM), partner relationship
management (PRM), and employee relationship management
(ERM)
B. Stable relationship management (SRM), permanent relationship
management (PRM), and existing relationship management (ERM)
C. Collaborative relationship management (CRM), data relationship
management (DRM), and analysis relationship management (ARM)
WGU C954 FINAL EXAM PREP QUESTIONS AND
ANSWERS LATEST UPDATED 2025/2026 GRADED
A+.
1. A company has tasked the IT manager with installing communication
e-business tools.
Which unified communication component will provide real-time
responses?
A. Email
B. Webinar
C. Instant messaging
D. Podcasting - correct answer - C. Instant messaging
2. Which software allows a company to track its end users' shopping and
buying behaviors to help increase loyalty, retention, and profits?
A. Customer relationship management
B. Content management system
C. Enterprise resource planning
D. Suite ticketing - correct answer - A. Customer relationship
management
3. A marketing department has a goal to increase customer satisfaction.
, Page | 2
Which two primary operational customer relationship management
(CRM) technologies can help achieve this goal? Choose 2 answers.
A. List generator
B. Cross-selling or upselling
C. Uplift modeling
D. Data mining - correct answer - A. List generator B. Cross-selling or
upselling
4. A company needs to manage the creation, storage, editing, and
publication of its website content. It needs a tool that includes
web-based publishing, search, navigation, and indexing to
organize information. Which tool should the company use?
A. Customer relationship management
B. Enterprise resource planning
C. IT incident management
D. Content management system - correct answer - D. Content
management system
5. What is used in IT to identify and analyze daily business activities
such as payroll?
A. Executive information systems
B. Managerial support systems
C. Transaction processing systems
, Page | 3
D. Decision support systems - correct answer - C. Transaction
processing systems
6. A company wants to bring production closer to customers, eliminating
steps in the supply chain by using inexpensive types of hardware
business tools.
Which item best promotes mass customization, small production
batches, and consumable inventory and also allows customer
feedback?
A. RFID tags
B. Drones
C. Robotics
D. 3D printers - correct answer - D. 3D printers
8. What are two extended enterprise resource planning (ERP)
components???Choose 2 answers.
A. Accounting
B. Business intelligence
C. Finance
D. Customer relationship management - correct answer - B. Business
intelligence
E. Customer relationship management
, Page | 4
9. What is a function of analytical customer relationship management
(CRM)?
A. It supports back-office operations and strategic analysis, and it
includes all systems that do not deal directly with the customers.
B. It is used to create list generators, manage campaigns, and aid in
cross-selling and upselling.
C. It supports traditional transactional processing for day-to-day front-
office operations or systems that deal directly with the customers.
D. It connects disparate systems. - correct answer - A. It supports back-
office operations and strategic analysis, and it includes all systems
that do not deal directly with the customers.
10. Organizations are discovering a wave of other key business areas
where it is beneficial to take advantage of building strong
relationships.
Which emerging areas in customer relationship management (CRM)
include other relationship management tools?
A. Supplier relationship management (SRM), partner relationship
management (PRM), and employee relationship management
(ERM)
B. Stable relationship management (SRM), permanent relationship
management (PRM), and existing relationship management (ERM)
C. Collaborative relationship management (CRM), data relationship
management (DRM), and analysis relationship management (ARM)
