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Chapter 1: Overview and History
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1. A relatively permanent record of an experience is the essence of
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a) behavioral potential u
b) learning
c) memory * u
d) performance
2. Which is not a way that the term “memory” is used by psychologists?
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a) as a unit of analysis *
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b) as a storage mechanism
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c) as a process u u
d) as a record u u
3. Memory is u . u
a) a storage facility
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b) the result of experience u u u
c) a process u
d) all of the above * u u u u
4. Which is NOT a way that the term memory is used?
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a) an item that holds the contents of previous experiences
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b) a location where information is kept
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c) mental processes involved in acquiring, storing, or retrieving information
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d) a perfect replication of events *
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5. Which of the following is NOT an aspect of learning?
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a) behavior potential u
b) maturation * u
c) relative permanence u
d) experience
6. Learning is u . u
a) a relatively permanent change in behavior potential
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b) a process u
c) the result of experience
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d) all of the above * u u u u
7. What is a good definition of learning?
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a) a change in the potential to alter behavior as a consequence of experience *
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b) putting information in the memory store u u u u u
c) retaining contents of experience u u u
d) the mental process used to acquire, store, or retrieve information
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,8. An engram is to memory as
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a) a keyboard is to a computer
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b) a mouse is to a computer
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c) a file is to a computer *
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d) a central processing unit is to a computer
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9. Why are there so many metaphors for memory?
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a) because memory cannot be studied objectively u u u u u
b) to demonstrate that all of our memories are different
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c) because we cannot observe memory directly * u u u u u u
d) because people’s attitudes and opinions change so much over time
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10. Metaphors for memory (like a recorder or organized storage) are used because
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a) the uncomplicated nature of memory makes metaphors easy to find
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b) memory must be observed indirectly, so metaphors are useful tools for understanding
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its complexities *
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c) you can exercise your memory like a muscle, so creating new metaphors makes your
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memory more efficient
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d) using language as a mental representation prevents memory loss
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11. Which metaphor captures the idea that there is an organization to memory?
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a) cow’s stomach u
b) lock and key u u
c) video camera u
d) network * u
12. Which metaphor captures the idea that information in memory can be forgotten?
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a) leaky bucket * u u
b) computer
c) junk drawer u
d) library
13. Which metaphor of memory conveys the idea that memories are discrete collections of
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information?
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a) hidden observer u
b) computer
c) literacy * u
d) aviary
14. One contribution of Plato’s philosophy to work on memory was the idea that
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a) different impressions vary in quality * u u u u u
b) memory is tied exclusively to experience u u u u u
c) no man is an island u u u u
d) memories are stored in a collective subconscious u u u u u u
, 15. Aristotle’s laws of association include all of the following EXCEPT
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a) similarity
b) contiguity
c) contrast
d) idealized abstractions * u u
16. Aristotle’s laws of association include all of the following EXCEPT
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a) similarity
b) regularity * u
c) contrast
d) contiguity
17. Who was the seventeenth-century scientist/philosopher who developed a sophisticated theory
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uof memory but never followed up on it, leaving it to fall into obscurity, further delaying the
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uonset of a scientific study of memory?
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a) Isaac Newton u
b) Robert Hooke * u u
c) Charles Darwin u
d) Benjamin Franklin u
18. What influence did Darwin have on theories of memory?
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a) the idea that memory develops in a person through a selection process
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b) the concept that memory is dependent on a complex brain
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c) the idea that memory has developed over the generations to adapt to the demands of
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the environment *
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d) none
19. Memory development in a person is guided by his or her DNA.
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a) true
b) false
c) partially true* u
d) true, except for cases of brain damage
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20. An important concept that is heavily used in theories of memory that developed out of the
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uempiricist tradition is .u u u
a) the association * u u
b) adaptation to changes in the environment u u u u u
c) the engram u
d) separation of mind and body u u u u
21. Empiricists such as Aristotle believed that memory operates as
u .
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a) associations between experiences or stimuli * u u u u u
b) a bridge between perceptions and rational abstractions (since empirical observations
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are often distorted)
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c) an abstract, perfect realm without need for additional inquiry
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d) the rational link between the mind and the body
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