COM3708 Exam Pack 2025: 100 Verified Questions
and Answers
Description: This pack contains 100 questions and verified answers
covering the core curriculum for COM3708. It is designed to test your
knowledge of advanced communication theories, models, and their
practical applications.
Keywords: COM3708 exam pack 2025, communication
studies exam prep, COM3708 verified answers,
COM3708 complete study guide, communication theory
exam questions
Section 1: Introduction to Communication Theory
1. What is the primary focus of the Semiotic tradition in communication?
A) The process of information transfer
B) The study of signs and symbols
C) The social and cultural context of dialogue
D) The psychological traits of communicators
Answer: B) The study of signs and symbols
2. Which communication model views communication as a linear, one-way
process?
A) Transactional Model
B) Shannon-Weaver Model
C) Osgood-Schramm Model
D) Constructivist Model
Answer: B) Shannon-Weaver Model
3. The concept that communication is inherently ambiguous and that we use
words as "maps" to represent "territories" is central to which tradition?
,A) Cybernetic
B) Sociopsychological
C) Sociocultural
D) Rhetorical
Answer: C) Sociocultural
4. A theory that seeks to understand the underlying structures and rules that
make communication possible is known as:
A) A laws theory
B) A rules theory
C) A systems theory
D) A critical theory
Answer: B) A rules theory
5. The "Critical Tradition" in communication studies is primarily concerned
with:
A) Quantifying message effects
B) Challenging power structures and promoting social justice
C) Analyzing interpersonal conflict
D) Improving organizational efficiency
Answer: B) Challenging power structures and promoting social justice
Section 2: Theories of Language and Discourse
6. According to Symbolic Interactionism, reality is primarily constructed
through what?
A) Genetic predisposition
B) Social interaction and the use of symbols
C) Economic forces
D) Unconscious desires
Answer: B) Social interaction and the use of symbols
7. Speech Codes Theory, developed by Gerry Philipsen, posits that:
A) Language is a neutral tool for describing the world.
B) Every culture has a unique set of patterns and rules for speaking.
, C) Grammar is the most important aspect of communication.
D) All languages share a universal grammar.
Answer: B) Every culture has a unique set of patterns and rules for speaking.
8. The Sapir-Whorf Hypothesis suggests that:
A) Language determines thought.
B) Thought is independent of language.
C) Language only influences vocabulary, not perception.
D) All languages are equally complex.
Answer: A) Language determines thought.
9. Discourse Analysis focuses on:
A) The grammatical correctness of sentences.
B) The way language is used in real-life contexts to construct social reality.
C) The psychological profile of the speaker.
D) The historical evolution of words.
Answer: B) The way language is used in real-life contexts to construct social
reality.
10. Coordinated Management of Meaning (CMM) theory argues that persons-
in-conversation co-create their own social realities. This is an example of
which view of communication?
A) Linear
B) Interactional
C) Transactional
D) Informational
Answer: C) Transactional
Section 3: Interpersonal Communication Theories
11. Uncertainty Reduction Theory (URT) is most applicable to which stage of
a relationship?
A) Intimate commitment
B) Dissolution
and Answers
Description: This pack contains 100 questions and verified answers
covering the core curriculum for COM3708. It is designed to test your
knowledge of advanced communication theories, models, and their
practical applications.
Keywords: COM3708 exam pack 2025, communication
studies exam prep, COM3708 verified answers,
COM3708 complete study guide, communication theory
exam questions
Section 1: Introduction to Communication Theory
1. What is the primary focus of the Semiotic tradition in communication?
A) The process of information transfer
B) The study of signs and symbols
C) The social and cultural context of dialogue
D) The psychological traits of communicators
Answer: B) The study of signs and symbols
2. Which communication model views communication as a linear, one-way
process?
A) Transactional Model
B) Shannon-Weaver Model
C) Osgood-Schramm Model
D) Constructivist Model
Answer: B) Shannon-Weaver Model
3. The concept that communication is inherently ambiguous and that we use
words as "maps" to represent "territories" is central to which tradition?
,A) Cybernetic
B) Sociopsychological
C) Sociocultural
D) Rhetorical
Answer: C) Sociocultural
4. A theory that seeks to understand the underlying structures and rules that
make communication possible is known as:
A) A laws theory
B) A rules theory
C) A systems theory
D) A critical theory
Answer: B) A rules theory
5. The "Critical Tradition" in communication studies is primarily concerned
with:
A) Quantifying message effects
B) Challenging power structures and promoting social justice
C) Analyzing interpersonal conflict
D) Improving organizational efficiency
Answer: B) Challenging power structures and promoting social justice
Section 2: Theories of Language and Discourse
6. According to Symbolic Interactionism, reality is primarily constructed
through what?
A) Genetic predisposition
B) Social interaction and the use of symbols
C) Economic forces
D) Unconscious desires
Answer: B) Social interaction and the use of symbols
7. Speech Codes Theory, developed by Gerry Philipsen, posits that:
A) Language is a neutral tool for describing the world.
B) Every culture has a unique set of patterns and rules for speaking.
, C) Grammar is the most important aspect of communication.
D) All languages share a universal grammar.
Answer: B) Every culture has a unique set of patterns and rules for speaking.
8. The Sapir-Whorf Hypothesis suggests that:
A) Language determines thought.
B) Thought is independent of language.
C) Language only influences vocabulary, not perception.
D) All languages are equally complex.
Answer: A) Language determines thought.
9. Discourse Analysis focuses on:
A) The grammatical correctness of sentences.
B) The way language is used in real-life contexts to construct social reality.
C) The psychological profile of the speaker.
D) The historical evolution of words.
Answer: B) The way language is used in real-life contexts to construct social
reality.
10. Coordinated Management of Meaning (CMM) theory argues that persons-
in-conversation co-create their own social realities. This is an example of
which view of communication?
A) Linear
B) Interactional
C) Transactional
D) Informational
Answer: C) Transactional
Section 3: Interpersonal Communication Theories
11. Uncertainty Reduction Theory (URT) is most applicable to which stage of
a relationship?
A) Intimate commitment
B) Dissolution
