PRSA APR Exam(2025)introduction to original command
systems | questions and verified answer (100% correct) |
latest update 2025/2026
Universe - CORRECT ANSWER -The number of possible respondents available to draw survey
sample from
Representative sample - CORRECT ANSWER -Number needed to be representative of the universe.
Any universe that is 100,000 or more requires a sample of 384
10-K - CORRECT ANSWER -Annual Report must file 60 days after close of companies fiscal year
10-Q - CORRECT ANSWER -Quarterly financial Report containing unaudited data-filed 35 days after
close of first three fiscal quarters
95% Confidence level - CORRECT ANSWER -If the same survey were given repeatedly 95% of the
time the results would be the same, falling within the same margin of error
8-K - CORRECT ANSWER -information that needs to be public documented through the SEC-a news
release can be qualified. Can triggered by a reporter questions for information that has not been
issued publicly. Publically traded organization and/or regulated. Mnemonic: "kant" wait-information
Margin of error - CORRECT ANSWER -The range, plus or minus, within which results can vary (the
larger the sample the lower the margin of error)
Proxy Statement (Form Def 14A) - CORRECT ANSWER -invitation or agenda at for shareholders to
advertise the annual meeting. Can cover-proposals for new board members, directors or executives'
salaries, bonus and option plans for directors, and declarations by company management.
Benchmark Survey - CORRECT ANSWER -Survey that is taken of a large target audience prior to a
campaign. Research after campaign can be measured against this
, Cluster Sample - CORRECT ANSWER -People who are grouped or clustered by something they have
in common
Content analysis - CORRECT ANSWER -Study of publications, print and electronic media reports to
measure and evaluate news coverage of an organization, its people or activities. Attempt to
objectively code and describe the content of communication.
Depth interviews - CORRECT ANSWER -One-on-one interviews with key respondents
Focus group - CORRECT ANSWER -Informal give-and-take sessions in a controlled environment with
a small group of people.(Qualitative)
Formal methods - CORRECT ANSWER -Research that includes the systematic gathering of
scientifically measurable data from representative. samples. Mail survey, telephone survey
(Quantitative)
Informal methods - CORRECT ANSWER -Exploratory research that is not gathered from
scientifically represented samples (focus groups, key influencers, letters/complaints received
Regulation Fair Disclosure (2000) - CORRECT ANSWER -all publicly traded companies disclose
material information to all investors at the same time (at all levels)
Insider Trading Study (1963) - CORRECT ANSWER -Encourages timely disclosure of "material
information"
Rule 5c (Security Act of 1933) - CORRECT ANSWER -Gag period-registration of securities and led to
embargo of publicity materials during a specific timeframe (90 days from registration becomes
effective) Think-high 5 for keeping your mouth shut ;)
Sarbanes Oxley (2002) - CORRECT ANSWER -Corporate auditing accountability, responsibility, and
transparency. mandated a number of reforms to enhance corporate responsibility, enhance financial
disclosures and combat corporate and accounting fraud, and created the "Public Company
Accounting Oversight Board," to oversee the activities of the auditing profession. Think Oxley-sounds
like Auditing/Accounting Fraud
systems | questions and verified answer (100% correct) |
latest update 2025/2026
Universe - CORRECT ANSWER -The number of possible respondents available to draw survey
sample from
Representative sample - CORRECT ANSWER -Number needed to be representative of the universe.
Any universe that is 100,000 or more requires a sample of 384
10-K - CORRECT ANSWER -Annual Report must file 60 days after close of companies fiscal year
10-Q - CORRECT ANSWER -Quarterly financial Report containing unaudited data-filed 35 days after
close of first three fiscal quarters
95% Confidence level - CORRECT ANSWER -If the same survey were given repeatedly 95% of the
time the results would be the same, falling within the same margin of error
8-K - CORRECT ANSWER -information that needs to be public documented through the SEC-a news
release can be qualified. Can triggered by a reporter questions for information that has not been
issued publicly. Publically traded organization and/or regulated. Mnemonic: "kant" wait-information
Margin of error - CORRECT ANSWER -The range, plus or minus, within which results can vary (the
larger the sample the lower the margin of error)
Proxy Statement (Form Def 14A) - CORRECT ANSWER -invitation or agenda at for shareholders to
advertise the annual meeting. Can cover-proposals for new board members, directors or executives'
salaries, bonus and option plans for directors, and declarations by company management.
Benchmark Survey - CORRECT ANSWER -Survey that is taken of a large target audience prior to a
campaign. Research after campaign can be measured against this
, Cluster Sample - CORRECT ANSWER -People who are grouped or clustered by something they have
in common
Content analysis - CORRECT ANSWER -Study of publications, print and electronic media reports to
measure and evaluate news coverage of an organization, its people or activities. Attempt to
objectively code and describe the content of communication.
Depth interviews - CORRECT ANSWER -One-on-one interviews with key respondents
Focus group - CORRECT ANSWER -Informal give-and-take sessions in a controlled environment with
a small group of people.(Qualitative)
Formal methods - CORRECT ANSWER -Research that includes the systematic gathering of
scientifically measurable data from representative. samples. Mail survey, telephone survey
(Quantitative)
Informal methods - CORRECT ANSWER -Exploratory research that is not gathered from
scientifically represented samples (focus groups, key influencers, letters/complaints received
Regulation Fair Disclosure (2000) - CORRECT ANSWER -all publicly traded companies disclose
material information to all investors at the same time (at all levels)
Insider Trading Study (1963) - CORRECT ANSWER -Encourages timely disclosure of "material
information"
Rule 5c (Security Act of 1933) - CORRECT ANSWER -Gag period-registration of securities and led to
embargo of publicity materials during a specific timeframe (90 days from registration becomes
effective) Think-high 5 for keeping your mouth shut ;)
Sarbanes Oxley (2002) - CORRECT ANSWER -Corporate auditing accountability, responsibility, and
transparency. mandated a number of reforms to enhance corporate responsibility, enhance financial
disclosures and combat corporate and accounting fraud, and created the "Public Company
Accounting Oversight Board," to oversee the activities of the auditing profession. Think Oxley-sounds
like Auditing/Accounting Fraud
