________________ additionally attempts to influence us the usage of logic, studies and
anecdotes. His middle concept (start with why) is summarized in a catchphrase: ________
How many phrases should a catchphrase have? How frequently must or not it's repeated?
What phrase can update 'humans/they' in order that the target audience experience protected in
place of excluded?
Find other examples of his use of rhetorical gear - ANSSimon Sinek's how superb leaders
inspire motion (2009)
People don't purchase what you do. They purchase why you do it
6-12 phrases max; 3 instances
We don't buy what you do; we purchase why you do it.
"The purpose isn't just to lease folks that need a process; it's to lease people who trust what you
agree with. If you hire humans just due to the fact they are able to do a process, they'll work for
your money, but if you people who agree with what you accept as true with, they'll work for you
with blood and sweat and tears.
A "roadmap" inside the context of a presentation manner: Tell your target market what you're
_______ to inform them, inform them, after which ______ them once more what you have told
them.
Did any audio system outline a roadmap? - ANSgoing.... Inform
No, besides perhaps Sinek: why; how; what.
Adichie's ____________ : she opens and closes with a key phrase. Why? - ANS"A single tale" it
sounds extra relatable than stereotypes
Adichie's center message: "The hassle with stereotypes is not that they may be unfaithful, but
they are _______________ - ANSincomplete
An acronym will not assist us bear in mind your presentation if it's miles an ______ word or has
more than _______ letters. - ANSunfamiliar...4/five
, Apply the STORY principle with graphs/charts/figures.
Story (target market must see a clean "story" in less than 6 seconds)
Title (identify or label graphs/charts/figures virtually in order that the name tells the "s____'')
Order (order factors within the graphs/charts so they b_____ up detail with the aid of detail)
Round figures (spherical up numbers to avoid decimals)
Yards of empty s_____ - ANSstory, construct, space
At about three:50 minutes into her presentation, Suzana Herculano-Houzel says, "Now, you
could have heard or study someplace that ..." Why did she now not use direct oral quotation as
an alternative? For instance, why did not she say "According to a study posted in The Scientific
American in 2012 ..." ? - ANSTo encompass alternatively exclude target market
Avoid asking "How lots of you've got ..." Use "R______________ if you have ..." - ANSRaise
your fingers
Avoid lengthy sentences and phrases with more than t_____ syllables and punctuate your terms
with p_____. (Donovan, 2014:129) - ANSthree, pauses
Avoid the phrase "humans", use "____", "our", "____", "a number of you", "a number of us" to
have interaction your audience as people. (Donovan, 2014:128) - ANSwe, you
Central idea/subject matter - ANSF: Spine/Tree trunk
Common troubles with using stories, imaginary scenarios for anchors in a presentation? -
ANS-No pause (three sec to gauge reaction)
-Not unique enough to cognizance attention
-Irrelevant or relevance now not made clear
-Too lengthy
-Unfamiliar word(s)
Dan Pink _______ important points, ex: ______________________ .
Give example every other example of ways he indicators emphasis. - ANSsign-posts..... Let me
let you know why this is so important
Here's the high-quality element. (repeated) after trio precis (1: rewards paintings handiest for a
few duties 2: if-then rewards destroy creativity 3: secret to motivation is intrinsic drive). Closing:
Hope and possibility provided: Maybe (repeated three instances) earlier than we are able to
alternate the arena.
Dan Pink ________ his end via saying ________________ and pausing for _____ seconds -
ANSsign-posts.... Permit me wrap up... Five seconds